Senior Manager, Product Marketing, Healthcare

Company Description

It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work.

Fast forward to today ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500.

Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work.

But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.

Job Description

What you get to do in this role :

• Fulfill a key leadership role on a cross-functional Healthcare team, in partnership with multiple internal teams, all focused on driving ServiceNow’s revenue in healthcare.
• Lead a team of PMMs in product positioning, messaging, and related deliverables; help with the adoption of this messaging across the marketing and sales organizations.
• Support linked marketing functions in their demand generation activities, including support of key industry events and ServiceNow event programs such as Knowledge and World Forum.
• Participate in discussions related to sales pipeline coverage; diagnose opportunities to help improve.
• Create strategic marketing plan and activities for products (Healthcare and Life Sciences Service Management and Clinical Device Management) within the competitive arena.
• Coordinate release-related deliverables including messaging and positioning, internal communications, PR, and updates to existing content or messaging BoMs.
• Represent the products and Product and Solution Marketing, in key meetings, on stages and in key customer engagements as the business requires.
• Bring out the best in every team member; develop team potential and engagement; promote an environment of inclusion and fun as we travel our hungry and humble journey together.

Qualifications

To be successful in this role you have :

• 12+ years of relevant experience in product marketing or industry marketing (healthcare).
• Excellent messaging skills, based upon value and benefits this is a job that is centered upon written expression!
• Comfort level with technology and a drive to maintain knowledge of the ServiceNow platform capabilities, as a prerequisite to messaging.
• Natural empathy for, and understanding of, needs of customers across multiple types of organizations.
• The ability to create ideas for how our products can make our customers and partners more successful.
• Passion about our products and the possibilities of shaping the future of how people work.
• Comfort with public speaking, technology demonstrations and writing keynotes.
• Outstanding interpersonal and influence management skills : be able to deliver constructive feedback tactfully and regularly.
• A passion for coaching others, win as a team mentality.
• Ability to travel up to 20% of the time.

Compensation

Compensation is based on the geographic location in which the role is located and is subject to change based on work location.

For positions in this location, we offer a base pay of $140,000 - $245,200, plus equity (when applicable), variable / incentive compensation and benefits.

Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location.

We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs.

Additional Information

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work. Learn more here .

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law.

In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact talent.

[email protected] for assistance.

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals.

All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.

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