Job Description
Job Description
Nature's Fusions Essential Oils in Orem, UT is looking for one director of growth paid ads to join our 57 person strong team.
We are located on 57 N 1380 W. Our ideal candidate is self-driven, ambitious, and hard-working.
Responsibilities
- Build and execute performance marketing strategy on paid channels including : social display, paid search, email, affiliate, display, chat, SMS, and loyalty programs.
- Create and run paid marketing budget; optimize paid budgets based on weekly and monthly pacing
- Analyze and iterate campaigns based on traffic, CPA and revenue goals to drive continued growth
- Define, monitor and analyze trends in KPIs
- Build customer insights through marketing channel data and site analytics to continuously find new ways to speak to a growing audience
- Measure and evolve customer attribution to provide a holistic view of channels
- Partner with cross-functional teams to drive thoughtful, on-brand creative
- Maintain and develop strong partner relationships with marketing platforms and agencies
- Run and optimize unit economics of customer acquisition and retention
- Collaborate with marketing team on annual performance marketing planning and execution
- Hire and develop a team of performance marketing professionals in the areas of acquisition and retention.
Who You Are :
- Entrepreneurial and comfortable working in a fast-paced environment with the ability to focus
- Strategic; but enjoy rolling up your sleeves and working in the business
- Enjoy building and leading programs and teams
- A self-starter
- Detail-oriented and organized
- Highly analytical
- An out-of-the box thinker / problem solver
Requirements :
- 5+ years of relevant experience scaling paid media to drive revenue and customer growth at a D2C eCommerce company
- Expertise in mentoring and managing a growth marketing team
- Strong analytical and quantitative expertise in marketing platforms, attribution, and site analytics
Nature’s Fusions / Vault Marketing OFFERS :
- Innovative, high growth products that customers love
- Competitive compensation including equity options
- Comprehensive insurance benefits package including medical, dental, vision, and life insurance 401K
- Track record of promoting and hiring internally
- Startup environment with big opportunities for impact
- Learning and Development funds to enhance and learn new skills
Director Of Growth Paid Ads at Nature's Fusions Essential Oils
Nature's Fusions Essential Oils in Orem, UT is looking for one director of growth paid ads to join our 57 person strong team. Build and execute performance marketing strategy on paid channels including: social display, paid search, email, affiliate, display, chat, SMS, and loyalty programs. Crea...
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