Location As the first pistachio milk in the U.S., Tche is a community-first brand creating a new category in alternative milk.
Tche is rooted in three pillars : better tasting, better for the environment, and better for you. As a first-generation Iranian-American, pistachios were a mainstay in Roxana Saidis home growing up.
They were her favorite not only for their cultural significance in Middle Eastern households, but also for their numerous health benefits.
In 2015, Roxana started making pistachio milk as an alternative to almond milk, which was depleting her native CA of water during its worst drought on record.
Elated to learn pistachios require significantly less water than almonds, Roxana set out to create a more sustainable, delicious alt-milk and without any of the unhealthy added oil of oat milk.
Tche launched in late 2020 via DTC and Foodservice channels. With nationwide distribution, Tche is rapidly expanding across third-wave coffee shops and cafes (Devocin, Ralph's Coffee, Verve, Maman, & Sant Ambroeus to name a few), as well as in select specialty and natural grocers.
Tche is a values-driven company. As part of our ethos as a female-led and founded company, we proudly donate a portion of our profits to fund education and empowerment for young women and girls in our community.
We have partnered with The Lower Eastside Girls Club of New York as our nonprofit partner. Tche is based in Brooklyn and has been featured in ,,,, , and .
Brand Leader and Storyteller : Plant the flag about what sets Tche apart from the pack in regards to health, sustainability, and origin story.
As a Brand Leader, become the go-to expert in product knowledge and customer segment needs across the foodservice channel.
Youre self-aware and you self-regulate. You understand who you are and always seek to get better. Youre accountable and transparent.
Initiative, attention to detail, the ability to learn quickly, and agility for managing many moving pieces in a fast-paced environment.
Pride in work - someone with a personal commitment to the Tche mission and the ability to articulate that mission clearly.
5+ years sales experience. Experience in foodservice sales is required. You exhibit a strong work ethic, positive attitude, growth-oriented mindset, and strong interpersonal skills to get things done.
For this role, essential functions include, but are not limited to : being licensed and in good standing to operate an automobile, lift 12-pound cases, and willingness to travel.
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