Senior Manager/Associate Director, Sales and Marketing Analytics

Senior Manager / Associate Director, Sales & Marketing Analytics

The Senior Manager / Associate Director, Sales & Marketing Analytics, is key member of the team providing analytical support to the Sales & Marketing function (Brand Marketing, Field Sales Leadership) of a growing commercial organization with three approved products and a portfolio of pipeline product candidates.

This position will be the primary analytical business partner for VIVITROL Marketing and will provide analytical support to VIVITROL Sales Leadership as well.

In addition, this position will work with Commercial Data strategy & Governance, Market Access Analytics, Enterprise Analytics, Market Research & Competitive Intelligence, Commercial Operations & Effectiveness, IT, Finance, Program Management and Compliance on cross functional solutions.

This position will report to the Sr Director, Sales & Marketing Analytics.

Responsibilities

• Partner with Sales & Marketing leaders and other stakeholders to identify key business questions and knowledge gaps that can be addressed via analyses and reports.
• Areas of focus include the following : Track performance of markets and product launches Quantify treatment provider landscapes and segments Develop brand performance analytics and metrics Evaluate effectiveness of marketing and field efforts;

identify challenges and opportunities; provide actionable insights / recommendations Support business plan development and execution tracking

• Determine required data sources (internal and external) to address business questions.
• Add depth to insights by developing a thorough understanding of all key brand commercial dynamics, including disease state, market landscape, product attributes, unmet needs, key treatment providers / prescribers and payers.
• Provide ongoing, high-level strategic consulting to all internal stakeholders to ensure maximum leverage of insights.
• Manage vendors and data sources used for analyses.
• Mentor and support the development of analysts.

Basic Qualifications

Minimum Education and Experience Requirements - Senior Manager Level

• Bachelor’s degree in business, science or quantitative disciplines such as mathematics or statistics required. Master’s degree preferred.
• Minimum of 5 years in an analytics role and 3 years in biopharma. Experience with sales & marketing analytics preferred.
• Experience with specialty injectables, addiction products preferred.
• Advanced Microsoft Excel and SQL skills; proficient with Microsoft Office applications including PowerPoint and Word. Experience with Tableau preferred.
• Experience working with large datasets and relational databases preferred.
• Working knowledge of CRM solutions; knowledge of Veeva or preferred.
• Working knowledge of pharmaceutical data sources such as IQVIA, Symphony Health and specialty pharmacy reported data (referral status, dispense).

Minimum Education and Experience Requirements - Associate Director Level

• Bachelor’s degree in business, science or quantitative disciplines such as mathematics or statistics required. Master’s degree preferred.
• Minimum of 7 years in an analytics role and 4 years in biopharma. Experience with sales & marketing analytics preferred.
• Experience with specialty injectables, addiction products preferred.
• Advanced Microsoft Excel and SQL skills; proficient with Microsoft Office applications including PowerPoint and Word. Experience with Tableau.
• Experience working with large datasets and relational databases.
• Working knowledge of CRM solutions; knowledge of Veeva or preferred.
• Working knowledge of pharmaceutical data sources such as IQVIA, Symphony Health and specialty pharmacy reported data (referral status, dispense).

Preferred Qualifications / Abilities

• Demonstrated ability to develop effective / collaborative working relationships with Sales & Marketing leadership. Ability to understand business requirements, propose solutions, gain alignment and execute.
• Strong quantitative abilities and problem-solving skills.
• Highly analytical; always looking for new ways to examine data.
• Strong communication and presentation skills, both verbal and written, including ability to synthesize information and make recommendations.
• Strong attention to detail and process.
• Ability to work independently and cross-functionally.
• Ability to coordinate and influence the efforts of cross-functional teams.
• Ability to prioritize and manage concurrent and, occasionally, competing initiatives in a fast-paced environment.
• Strong organization and planning skills.
• Focus on process improvement and the development of sustainable / predictable processes, business rules and solutions.
• Ability to communicate requirements to vendors and manage their performance.
• Ability to work in a hybrid office schedule 3 days per week in Waltham

LI-TS1