Marketing Manager
Job Title : Brand Manager
Location : Stevens Point, WI
Position Summary :
We are seeking a dynamic Brand Manager to develop and implement marketing strategies that promote our brands and products.
This role involves collaborating with various teams to create compelling brand stories, executing integrated marketing campaigns, and managing the overall brand image.
The ideal candidate will monitor market trends, conduct market research, and analyze consumer insights to identify growth opportunities and drive product innovation.
Key Responsibilities :
- Develop and implement brand strategies, promotional plans, and marketing plans aligned with company goals.
- Conduct market research and analyze consumer insights to identify opportunities for brand growth and innovation.
- Collaborate with cross-functional teams and vendor partners to execute integrated marketing campaigns across digital, social media, events, sales tools, and traditional advertising.
- Ensure consistent brand messaging across all marketing materials and communication channels.
- Monitor market trends and industry developments to inform marketing strategies.
- Collaborate with internal teams and external partners to ensure adherence to brand guidelines.
- Manage budgets and allocate resources to maximize ROI.
- Measure and analyze the effectiveness of marketing campaigns and adjust strategies as needed.
- Assess and analyze the performance of the brand’s product portfolio.
- Foster vendor relationships through onboarding, annual reviews, and new product launches.
Qualifications :
- Education : Degree in Marketing, Business, or a relevant field (or equivalent experience).
- Experience : 3-5 years in brand management, marketing, or a related field.
- Skills :
- Self-motivated with a demonstrated independent initiative.
- Strong analytical skills with experience in market research and consumer insights analysis.
- Excellent communication and interpersonal skills for effective collaboration with cross-functional teams and external partners.
- Strong project management skills, capable of managing multiple projects simultaneously.
- Creative thinker with a talent for developing and executing innovative marketing campaigns.
- Proficient in Microsoft Office and experienced with marketing automation and analytics tools.
- Knowledgeable in digital marketing, social media, and e-commerce.
- Adaptable to working in a fast-paced environment with changing priorities.
Pewaukee, WI - Marketing & Customer Support Manager
The Marketing & Customer Support Manager is responsible for driving customer service, marketing and brand awareness, and product preference by:. Advance the sales process by overseeing the Marketing Department and the measurement of the effectiveness of marketing collateral, marketing communicat...
Marketing Manager
The Marketing Manager is responsible for implementing marketing strategies across multiple channels that will drive brand awareness, customer engagement, and ultimately help dealerships achieve revenue and profitability goals. Why work as a Marketing Manager at Van Horn:. Oversee the digital marketi...
Marketing Manager
The Marketing manager will direct and track campaigns, digital marketing efforts, lead generation and market based research. Deploy successful marketing campaigns and own their implementation from ideation to execution. Prepare and monitor the marketing budget on a quarterly and annual basis and all...
Marketing Manager, Product Marketing
Works with the shared marketing services team to define the optimum marketing mix (awareness, lead generation/nurturing) and activities (digital, website, SEO, PPC, E-mail, media, print, tradeshow, content marketing, etc. This includes generating customer and market insights and creating a multi-yea...
Portfolio Marketing Manager-Transfusion Medicine
Portfolio Marketing Manager-Transfusion Medicine. Leads marketing in developing sales tactics and programs to meet each unique lab's needs * Leads DL Product Managers in identifying trends and gaps for each service line and develops recommendations to create competitive edge * Leads all aspects of p...
Invitro Diagnostics Strategic Marketing Manager
The Strategic Marketing Manager, Invitro Diagnostics will collaborate across Global Strategic Marketing and the Invitro Diagnostics commercial sales team to design and execute our diagnostics marketing strategy, while also serving as the subject matter expert for downstream campaigns. Strategic Mark...
Integrated Marketing Campaign Manager
JOB REQUIREMENTS: Ellsworth Corporation Ellsworth,Germantown,Germantown, WI 53022, USA Title Integrated Marketing Campaign Manager (HYBRID) Job Category: Marketing Risquisition Number: INTEG002650 Posted: October 21, 2024 Full-Time Ellsworth-Germantown Germantown, WI 53022, USA Job Details Descripti...
Digital Project Manager
Work collaboratively and proactively with product owners, designers, software developers, business intelligence, quality assurance, marketing managers, account executives and clients to define requirements and plan, scope, and estimate projects. Our team of seasoned marketing professionals understan...
Marketing Manager
Marketing ManagerUline's Creative department is seeking a Marketing Manager to join our team. Responsibilities include managing a team, directing designs for various marketing materials, and serving as a liaison between departments. The ideal candidate has a bachelor's degree, 7+ years of marketing ...
Digital Marketing Manager - Personalization and Web Leads
Communicate learnings and results to our global marketing community to educate and elevate the digital marketing function. You will create both rules-based and GenAI experiences that meet customers where they are in the buying journey and connect them to the right place, whether that is content on t...