Job Description
The Social Media Manager will have a keen understanding of social and leveraging various ad types and objectives to drive results.
PLEASE NOTE THIS IS NOT CONTENT CREATION OR ORGANIC POSTING POSITION.
Primary owner of paid social campaign trafficking, optimization, troubleshooting and reporting for TikTok.
Provide consistent optimization of paid social campaigns to exceed client expectations.
Create and monitor advertising campaigns using the UNIT3C platform across various paid social media channels including Meta, TikTok, X, LinkedIn, Reddit and Pinterest.
Recommend, implement and report optimization recommendations for performance improvements.
Communicate and collaborate with internal teams regarding campaign delivery data pertinent to client and business goals.
Monitor daily paid social campaign pacing and performance to exceed client KPIs and expectations.
Ensure proper internal tools are utilized for lifecycle of social campaign from flawless launch through timely billing.
Brainstorm and implement new ways to improve advertising and engagement on all social media platforms.
Manage internal and external communication during all phases of an active social campaign’s lifecycle.
Actualize spend upon campaign completion and work with the finance team on delivering invoices when needed.
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