Welcome to Advision Development, a pioneer in the digital sports betting landscape. We’re on the hunt for a Technical SEO Specialist with a knack for innovation and a passion for excellence.
If you're ready to leverage your skills in a dynamic environment and drive our digital presence beyond the competition, you're in the right place.
As our Technical SEO Specialist, you will be responsible for using your expertise in technical SEO to elevate our search engine rankings and enhance user experience.
You will work closely with our development and design teams to ensure that our website is optimized for search engines, and you will use your expertise to continuously improve our website's overall user experience.
To be successful in this role, you should have a deep understanding of technical SEO, including website architecture, crawling, indexing, and schema markup.
You should also have experience in the sports betting industry and be passionate about helping our users find the information they need to make informed betting decisions.
Responsibilities :
- Utilize advanced tools and methodologies to perform in-depth keyword research, identifying high-potential keywords based on search volume, competition, and relevance to our target audience.
- Analyze search trends and user intent to uncover opportunities for content optimization and new content development.
- Work directly with content creators and editors to integrate SEO best practices into content planning and creation processes.
- Collaborate with the content team to develop and implement on-page SEO strategies
- Provide SEO insights for content optimization, including meta tags, headings, and keyword density, to improve organic rankings and user engagement.
- Lead comprehensive technical SEO audits using a suite of diagnostic tools to identify issues such as broken links, crawl errors, duplicate content, and mobile usability problems.
- Utilize SEO tools and analytics platforms (e.g., Google Analytics, SEMrush, Ahrefs) to continuously monitor website performance indicators, including traffic, rankings, and conversion rates.
- Analyze data to identify trends, anomalies, and opportunities for optimization.
- Stay up-to-date with industry trends and algorithm changes to ensure effective SEO strategies.
- Conduct regular reviews of site architecture, URL structure, and page load speed to identify areas for improvement.
- Serve as the SEO point of contact for the development team, facilitating the integration of technical SEO requirements into website development projects.
- Oversee the implementation of SEO enhancements, such as structured data markup, XML sitemaps, and robots.txt optimization.
- Compile and analyze SEO performance data to create detailed reports and presentations for stakeholders.
Requirements :
- Bachelor's degree in Computer Science, Marketing, or a related field
- 4+ years of experience in technical SEO
- Deep understanding of technical SEO best practices, including website architecture, crawling, indexing, and schema markup
- Strong analytical skills and experience with SEO tools such as Google Search Console, SEMrush, Ahrefs and Screaming Frog
- Excellent communication and collaboration skills
At Advision Development, we pride ourselves on being a dynamic, innovative, and fun company to work for. If you're passionate about sports betting and technical SEO, and you're looking for a challenging and rewarding role, we would love to hear from you.
Apply now and let's work together to take our digital presence to new heights!