Vice President, Business Development

384 Northyards Boulevard Northwest, Atlanta, GA, 30313, USA

How You’ll Make an Impact

Do you have the right skills and experience for this role Read on to find out, and make your application.

As the Vice President of Business Development at Epsilon, you will play a crucial role in shaping our growth trajectory within Retail Media.

Your strategic insights and proactive approach will drive efforts to identify and capture new business opportunities, enhancing our market reach, and contributing to revenue growth.

By cultivating strong relationships with key industry stakeholders and leveraging your network, you will facilitate the expansion of our retail media business.

Your ability to lead and motivate others will be instrumental in securing new clients and driving Epsilon’s success.

What You’ll Achieve

In your role as Vice President of Business Development at Epsilon, you will achieve significant milestones that drive our company’s growth in Retail Media.

You will secure new high-value clients, boosting our revenue and increasing market share. By developing and executing a comprehensive business development strategy, you will ensure a smooth onboarding process for new clients, resulting in high satisfaction and retention rates.

Your efforts will demonstrate strong leadership, guiding our team into new markets and enhancing our competitive position.

Characteristics we look for :

• An eager, go-getter with a roll up your sleeves get it done approach
• A desire to learn, grow, and develop within your role and the organization
• Genuine interest in digital retail media and the power of effective marketing
• Experience in mid to large client base discovery to close, full cycle sales
• Innovative, strategic sales leaders with a knack for research for client understanding

Your Role and Impact to Success

Purpose

The VP, Sales is positioned to attract retailers and enable faster growth for retailer acquisition. This role is meant to acquire retailers faster across the Americas, while taking the lead role in the relationship building with Retailers during the pitching, contracting, and onboarding process.

Accountability

This position will report into the SVP of Business Development. Performance will be evaluated through successful building of the sales pipeline, moving retailers towards a signed contract, SaaS revenue generated through Retailer launch and growth, and growth and expansion across the Americas.

Duties and Responsibilities

• Retailer Research Pre-Sales and Outreach
• Drive targeted sales outreach through :
• Retailer financial performance and key initiatives
• Existing monetization tech
• Key contracts to target outreach
• Introduction opportunities through common connections to key contracts
• Discovery and evaluation of customer needs
• Salesforce CRM updates
• Organization of outreach and follow up cadence
• Pitching
• Partnership with Retailer Sales team to build and present effectively, supported by :
• Working with the Creative / Sales Support team to create branded demos and capability decks
• Preparation for the intro meeting by researching the retailer contacts and prepping the Retailer sales team
• Meeting recap and organization next steps
• Coordination with Legal for NDAs
• Ensuring follow ups are happening effectively and on-time
• Getting from Yes to Contract Signature and Onboarding Transition
• Coordination with internal Legal team to ensure quick legal review and turnaround.
• Managing and coordinating early onboarding with internal teams and tech leads.

Strengths

This role will require :

• Working knowledge of retail , ecommerce and digital / retail media, data, and AdTech
• Proficient knowledge in publisher, programmatic and retail media ecosystem
• Results driven consultative approach to solve client needs and deliver new opportunities.
• Ability to build presentations with a clear story and value proposition
• Strong leadership and collaboration qualities trust, loyalty, empathy, forward thinking, self-starter who’s a curious learner.
• Clear, concise and supportive communication skills to support collaboration across all levels.
• Strong organization skills proving the ability to prioritize to ensure deadlines are met
• Ability to problem solve focused on being solution oriented

Work Experience

10+ years’ experience in business development, sales, account management across digital marketing, data or advertising technology.

Specific experience with retail or retail media desired

• 10+ years’ experience with cross-functional collaboration, including creative and technical
• Full working knowledge and sales understanding in the following categories; Adtech, Martech, Ecommerce, Digital, CPG, Media, Data, and Retail.

Education Requirements

Bachelor’s Degree, in a related field preferred

Additional Information

Epsilon is an Equal Opportunity Employer. Epsilon’s policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law.

Epsilon also prohibits harassment of applicants and employees based on any of these protected categories.

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