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Brand Specialist

Wilde Irish Gin
Baltimore, Maryland, US
Full-time
Part-time

Job Title : Brand Specialist (MD Territory) Wilde Irish Gin

Find out more about this role by reading the information below, then apply to be considered.

Location : Maryland (MD)

Job Type : Full-time / Part-time (Specify your preference)

About Us : Wilde Irish Gin is a premium gin brand known for its bold botanicals and unique distillation process, inspired by the spirit of Oscar Wilde.

We are passionate about bringing a top-quality product to market and are looking for a dynamic Brand Specialist to help expand our presence in the Maryland market.

If you have a passion for spirits and enjoy building relationships within the hospitality industry, we want to hear from you.

Job Description : As a Brand Specialist for Wilde Irish Gin, you will be the face of the brand in the MD territory. You will be responsible for building relationships with key accounts, managing on-premise and off-premise activations, and increasing brand awareness through events and social media.

This role is ideal for someone who thrives in a fast-paced environment and enjoys interacting with people in the spirits industry.

Key Responsibilities :

  • Serve as the primary point of contact for Wilde Irish Gin in the MD territory
  • Develop and maintain relationships with on-premise (bars, restaurants) and off-premise (retailers, liquor stores) accounts
  • Organize and lead brand activations, events, tastings, and promotions
  • Educate trade professionals and consumers on Wilde Irish Gin’s unique qualities
  • Collaborate with the sales team to ensure seamless execution of brand initiatives
  • Monitor industry trends and competitor activities, reporting back to the brand team
  • Increase brand visibility through social media engagement and partnerships
  • Provide regular updates and reports on market activities and brand performance

Qualifications :

  • Prior experience in hospitality, sales, as a brand ambassador, or in a related role, ideally within the spirits or beverage industry
  • Strong knowledge of premium spirits, with a particular interest in gin or similar products
  • Excellent communication and relationship-building skills
  • Ability to work independently, managing time and tasks effectively
  • An outgoing personality and the ability to engage with diverse audiences
  • Familiarity with social media platforms and content creation
  • Flexibility to work evenings, weekends, and travel as needed
  • Must be at least 21 years of age with a valid driver’s license

Preferred Qualifications :

A strong network within the spirits or hospitality industry in Maryland

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7 days ago
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