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VP of Product Marketing

OPSWAT
San Francisco, California, United States
Full-time

OPSWAT is a global cyber security company providing solutions for enterprises since 2002 to identify, detect, and remediate advanced security threats from data and devices coming into and out their networks.

Trusted by over 1,000 organizations worldwide and with over 30 anti-malware engines, 100+ data sanitization engines and more than 25 technology integration partners, OPSWAT is a pioneer and leader in data sanitization, vulnerability detection, multi-scanning, device compliance, and cloud access control.

OPSWAT. Protecting the World’s Critical Infrastructure

The Position

As VP of Product Marketing at OPSWAT, you will be a key player in our executive team, driving the product marketing vision in a thrilling industry.

This role is not just about leading; it is about innovating in the rapidly evolving cybersecurity space. You will have the opportunity to make a significant impact, working with a team of experts dedicated to shaping the future of cybersecurity.

As VP of Product Marketing at OPSWAT, you will not just be leading a team; you will be at the forefront of the cybersecurity revolution.

We are looking for a visionary leader to join our trailblazing journey. Are you ready to make an impact?

What You Will Be Doing

1. Product Strategy and Vision

  • Lead the creation and execution of a comprehensive product portfolio strategy that supports the company's long-term goals.
  • Foster an environment of innovation and forward-thinking strategies.
  • Lead and grow a top-tier product marketing team.

2. Go-to-Market Excellence

  • Develop innovative go-to-market strategies for our cybersecurity products.
  • Work closely with product management to define product-market fit, establish the product roadmap, and determine key features and functionalities.
  • Collaborate with both product management and sales teams to ensure market relevance and impact.

3. Sales Enablement

  • Empower the sales team with impactful resources and training tailored to the cybersecurity market.
  • Craft compelling materials that communicate our products' unique value in combating digital threats.

4. Cybersecurity Market Expertise

  • Utilize your cybersecurity experience to guide pricing and market analysis.
  • Leverage your knowledge in cybersecurity to identify market trends, TAM, and competitive landscape to guide investment and GTM decisions.
  • Keep abreast of the evolving cyber threat landscape to inform strategic decisions.

5. Brand Positioning

  • Elevate OPSWAT’s brand in the cybersecurity industry.
  • Articulate a clear and compelling product positioning that resonates with our market.

6. Customer-Centric Approach

  • Leverage customer insights to refine product strategies.
  • Ensure our products not only meet but exceed market expectations.

What We Need From You

  • Proven leadership in product marketing, preferably in the cybersecurity sector.
  • Strong background in cybersecurity, understanding its challenges and opportunities.
  • Strong technical background to effectively bridge the gap between product marketing and product management.
  • Ability to inspire and lead a team in a high-stakes environment.
  • Bachelor’s degree in marketing, Business, or related field; MBA is a plus.

Why OPSWAT

  • Be a part of a pre-IPO company on a trajectory for remarkable growth.
  • Work in an exciting, fast-paced industry where your work makes a real difference.
  • Competitive salary, benefits, and opportunities for career advancement.

We have a market-based pay structure which varies by location. The base pay for this position is dependent on location as outlined below, as well as the knowledge, skills, and experience of the candidate.

In addition to base pay, this role is eligible for bonus and benefits, and eligible for equity.

Base Pay Range : San Francisco Bay Area - $257,000 - $307,000.

30+ days ago
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