Director, Marketing and Brand

The role :

Director, Marketing and Brand

leads the development and implementation of comprehensive awareness and engagement campaigns that support strategic initiatives and growth goals.

What you will do : Provide effective leadership to the team by managing individual performance, providing coaching and feedback, and ensuring the team's continued professional development.

Develop and implement comprehensive marketing and brand strategies that raise awareness of plans and programs to members and develop plans to both attract and retain employers.

Ensure consistency of brand messaging and visual identity across all channels and deliverables and develop brand positioning and builds brand equity.

Oversee development and execution of digital marketing initiatives, including websites, social media, email marketing, and other digital channels and ensures all digital activities are aligned with the overall strategy.

Lead the creative development process, from concept to execution, of integrated campaigns and oversees the creation of compelling content, visual design, and multimedia.

What you need to succeed in the role :

Minimum of 15 years of experience with increasing responsibility in roles.Bachelors degree required; Masters in Marketing, Communications or similar preferredPrevious management experience required- an ability to lead, motivate, and develop staff.

Deep understanding of brand management, digital strategy, and creative development.Ability to work across teams and functions to drive consensus, action, and results-based work.

Demonstrated experience leading and implementing digital strategies.Ability to measure and report campaign performance of digital marketing campaigns using reporting tools.

Ability to identify trends, insights, and opportunities and use data to inform brand strategies and creative decisions.Exceptional relationship building and negotiation skills.

Strong business acumen and business development skills to help foster inclusion and diversity.Strong editing, proofreading, problem-solving, and organization skills.

Superior communication and relationship building skills to support interactions with colleagues, senior management, vendors, and members of the Board of Directors.

A thorough understanding of the Benefits Plan, Church polity, and the nature and expectations of its membership.An ability, interest and desire to stay current via seminars, industry literature, and formal training and development.

We offer a generous benefits package for eligible employees.

Medical, dental, and vision coverage.Defined benefit pension plan.403(b)(9) retirement savings plan.Generous paid time off, including sick time, holidays, and 22 days of personal leave.

Tuition assistance.Employee Assistance Plan and other health and well-being resources.Employer-paid death benefits with opportunities to purchase additional coverage.

Employer-paid Short-Term and Long-Term disability coverage.Access to the Board's education and grant assistance programs.

Discount programs on entertainment, travel, and more.Satisfaction gained from working for a service-oriented employer.Volunteer and other service opportunities in the community at large.

Our recruiting process is simple.

If you're interested in a role at the Board of Pensions, apply online at pensions.org. If your skills match an open position, one of our recruiters will set up a phone or Microsoft Teams interview to discuss your interests, background, and skills.

They'll also answer any questions you might have. If you are selected to continue with the recruitment process, you will meet the hiring manager and other relevant team members.

To protect the health of our staff, we encourage everyone to receive FDA-approved vaccinations that may reduce the spread of certain infectious diseases, such as the flu and COVID-19.

We are an Equal Opportunity Employer.

• The Board of Pensions of the Presbyterian Church (U.S.A.) is proud to be an equal opportunity employer We value diversity, equity, and inclusion and do not discriminate based on race;
• color; sex; national origin; age; pregnancy, childbirth, or a related medical condition; military / veteran status; marital / domestic partner status;
• physical or mental disability; medical condition; religion or religious affiliation, except where determined to be a bona fide occupational qualification;

sexual orientation; gender; gender identity or expression; genetic information; ancestry; or any other category protected by applicable federal, state, or local law.