Job Description
Job Summary
Responsible for the development and management of small and / or basic initiatives that serve to drive traffic, conversion, revenue growth and profitability for the online channel.
Works closely with IT, Marketing and Merchandising.
Job Responsibilities
Responsible for supporting product management activities for one or more products. May have full product management accountability for smaller products or product enhancements.
Conducts technical and market research to support product managers.
- Identifies and resolves issues for assigned product area that may impair the team’s ability to meet goals.
- Works closely with the engineering technology team and user interface designers to define detailed key product requirements.
- Identifies and quantifies the customer segments with strong growth potential, creating the business case for targeting.
Coordinates the work of cross-functional teams. Manages the ROI to ensure benefits outweigh costs to move forward into execution.
Measures and analyzes impact of existing pricing and functionality. Identifies opportunities to innovate and improve, providing additional benefits to the customer.
Builds strong internal cross-functional relationships to drive implementation and goals.
- Conducts business and financial analysis, including forecasting, monitoring and reporting.
- Identifies industry best practices in eCommerce and builds vendor relationships. Understands how technology advancements drive sales and increase customer satisfaction.
Keeps up to speed on all new product launches in the online space.
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