Store Manager

Job Description

Job Description

At Lacoste, we think Life is a Beautiful Sport and hope you do too. If you want to be a part of a culture that values performance, innovation and joie de vivre then keep reading.

Are you naturally competitive? Do others look to you for inspiration? Are you happy and upbeat? Do you want to play on the best team?

If you answered yes, we want to talk with you! Lacoste strives to hire only the very best players who are at the top of their game.

We scout out the top talent in the retail industry for all levels within our store team. A Lacoste Store Manager is responsible for the overall performance of their store’s business, people and culture.

In this role, you act as head coach, cheerleader and entrepreneur.

Essential Job Responsibilities :

LEADERSHIP :

• Lead store team to drive sales through training and coaching.
• Exemplify your sporting spirit and create an outstanding service culture.
• Provide constant feedback and coaching to improve your team’s skills and sales results.
• Identify and recruit associates who are passionate about sales and customer service.
• Develop team members with leadership and other abilities for succession planning.
• Effectively train new team members on customer service, operations, performance, loss prevention and all other Company policies.
• Set goals for each team member for the achievement of Company KPI’s (
• Manage team member’s performance through regular evaluation

SELLING :

• Execute plan to achieve and exceed Lacoste’s sales plans and profitability goals.
• Utilize reports and gather data to identify sales by units, gender, product placement, visual presentation, stock levels, and window presentations.
• Proactively make suggestions based on analysis that will positively impact the business.
• Ensure maximum overall bottom line profitability by analyzing store P / L results and identify opportunities for improvement.
• Set measurable performance standards and goals based on Company’s expectations and metrics.

CUSTOMER SERVICE :

• Create an environment focused on the customer experience.
• Ensure that each team member is knowledgeable about the Lacoste lifestyle.
• Be inventive and create additional business opportunities by ensuring that team members focus on building their clientele.
• Embrace local community groups and mall management to generate PR opportunities that showcase our Brand Vision and sporting spirit.

This may include hosting special events, sponsorships, participating in fashion shows and editorial placements as directed and with the express approval of corporate management.

OPERATIONS :

• Plan and manage payroll hours and schedule to meet business needs.
• Control expenses (including payroll) within planned budget.
• Ensure that Company standards are upheld in merchandising, visual presentations, housekeeping and loss prevention.
• Protect store assets and inventory.
• Manage new receipts, transfers, markdowns, back stock and fill-ins.

Requirements / Qualifications :

• At least four to six years management experience in the apparel industry (depending upon the volume of the business) with a proven track record of successfully managing a team.
• Tenacious desire to inspire others and lead a culture of customer service champions.
• Expertise in store operations.
• Training, interviewing, planning, organizational, and performance management skills.
• Entrepreneurial mindset with the ability to react to business trends and identify areas of opportunity.
• Technically savvy
• Audacious attitude
• Sporting Spirit - must possess a competitive edge and drive to meet goals
• Innovative thinker that will drive our brand forward.

Core Values and Traits :

Accountable :

• Providing answers to questions
• Propose solutions
• Integrating our role as a global economic player

Collaborative :

• Succeeding together
• Working together
• Sharing information
• Trusting each other

Caring :

• Respecting our people
• Caring for customers
• Different points of view
• Diversity
• Concerned by others

Audacious :

• Taking risks
• Being creative & innovative
• Following the less taken path
• Creating value

Be Lacoste :

• Understanding the brand
• Being enthusiastic, passionate & optimistic
• Being sincere, yourself & honest in relationships
• Gentleness, harmony
• This job description is not intended to be exhaustive. They can be changed orally or in writing at any time by the discretion of management.

We as Lacoste associates must always ensure that all functions of our position are represented with our core values being : Accountable, Collaborative, Caring, Audacious and Be Lacoste.