Job Description
The Creative Director, Copy is known as a leader in the Creative Department, responsible for the growth of business and people on assigned brands.
Recognized as a champion of Brave, Authentic, and Inspiring ideas. Partners closely with Editorial, Art, and Account, along with Creative Management, to ensure that clients are satisfied with the quality of our creative work, the value of our services, and our responsiveness to their needs.
This is a hybrid position and requires the ability to commute to our Irvine, CA office at least 3 days per week.
Creative / Hands-on Work (50%)
Helps develop and review creative briefs with Account partners
Oversees multiple brands / projects and manages a team of writers
Actively participates in client meetings; co-leads strategy sessions with Account
Shares responsibility with Account and Art for shaping strategy and positioning
Leads creative presentations
Leads new business efforts as required
Attends market research as appropriate
Understands that advertising is a service industry that sometimes requires extra time and effort to meet client commitments
Management (25%)
Assigns writers best suited for each project based on ability and workload
Manages workloads to maximize productivity of the Copy team, ensuring that everyone is billable
Works closely with other team leads to ensure jobs stay on track with deadlines and budgets
Guides award-worthy creative execution with constructive feedback and clear direction
Provides written and face-to-face feedback for annual performance reviews, as well as ongoing feedback throughout the year
Identifies and interviews prospective creative candidates
Leadership (25%)
Fosters excellent client relationships
Works with Account partners to grow business with existing clients
Works with Creative Management to address performance, workflow, and quality issues
Anticipates potential problems and proactively champions solutions
Assures that all copywriters are trained and mentored to maintain the expectations of the agency and the client, and to meet their own career goals
Consistently demonstrates to clients an understanding of their brands and marketing challenges, and is responsive to their strategic and creative needs
An agency ambassador at client meetings
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