Production Lead

Hogarth is the Global Content Experience Company. Part of WPP, Hogarth partners with one in every two of the world’s top 100 brands including Coca-Cola, Ford, Rolex, Nestlé, Mondelez and Dyson.

With a breadth of experience across an extensive range of sectors, Hogarth offers the unrivaled ability to deliver relevant, engaging, and measurable content across all channels and media - both established and emerging.

If you would like to know a bit more about this opportunity, or are considering applying, then please read the following job information.

The number of channels at our fingertips; the need for speed; and the drive for mass personalisation, all mean that brands need different solutions.

Our global team of over 6,000 craft and technology experts brings together creative, production and innovation to help clients navigate this exciting and ever-changing world of today’s content experience.

Now offices are fully open we have embraced a hybrid working model, which allows our employees to split their time between the office and other locations, something we hope will provide everyone much more flexibility to their working week.

The expectation is that working life at Hogarth will involve working from the office for about 50% of the time for most people.

Please speak to the Talent Acquisition team to find out more information.

About this Team

In what has been called the the biggest advertising pitch in history, WPP was chosen to redefine the marketing and advertising model as we’ve known it.

In partnership with TCCC, we are building a new open approach that will connect our talent, skills and client partners in a truly borderless way aimed at multiplying the power of creativity for one of the world’s largest and most beloved brands.

We call our partnership approach Open X it is the transformation-based marriage of WPP, the #1 global network and largest communications holding company in the world, with the iconic Fortune 100 company, Coca Cola, valued at 71 billion dollars, operating in more countries than the UN and comprised of a diverse portfolio of iconic brands such as Diet Coke, Coke Zero, Sprite, Fanta, Dasani, Smartwater, Minute Maid and Powerade among others.

Within OpenX sits Studio X . Studio X unites a suite of marketing capabilities into one fully integrated team of experts.

StudioX uses data and technology to make our work more insightful, effective and efficient. Creativity is a proven engine of business growth but creativity must keep pace with the new marketing landscape which demands it is more intelligent, agile and adaptable.

StudioX is our answer to this marketing challenge. StudioX is fueled by intelligent, actionable data-signals and real-time insights.

Our teams are populated by a blend of brand, content and social experts : strategists & analysts, creatives & designers, producers & distributors, all committed to making the most of every media moment.

We specialise in matching the right content to the right audience at the right moment; supported by best-in-class automation tools to deploy tailored assets at scale.

Everything we do is purpose-built for the new marketing landscape : it’s addressable and flexible, designed to reach data-informed target audiences and to evolve based on their response.

The Role

The Production Lead manages and leads Studio X in North America for The Coca Cola Company (TCCC) account. They are responsible for the successful execution of overall production within Studio X including - delivery, overall satisfaction, quality of service, on-time, and on-budget completion of deliverables across TCCC account in North America.

They partner to analyze, solve and present viable strategic production roadmaps and solutions to our clients and internally across the WPP network.

They identify new work streams and solutions by drawing on the Studio's vast capabilities and understanding our global network.

They will partner closely with the NA Leadership of broader WPP team supporting TCCC account.

The Production Lead will need to have a thorough understanding of all areas of the Studio's services and be able to work in a flexible, fast-paced environment.

They will be managing a team across operations, content & digital production, social, media / data, studio team members, as well as partner with and other internal / external teams regionally and globally.

The successful candidate will use their superior problem-solving skills, judgment, and excellent relationship building skills to be a leader and mentor for the team and the studio overall.

They can identify and champion great creative work and understand the importance of flawless delivery. They are also strong leaders of teams who inspire others to act courageously.

Additionally, they have a passion for operational efficiency within the production space and are creative in their solutions, as well as a collaborative solutions-oriented approach.

Strategy and Management

• Stewards StudioX North America by driving revenue and profitability, against annual targets
• Partners withs with WPP team leadership and agencies to engage with our most senior clients / partners through OpenX to develop, sustain, and grow the scope of Studio X production across both organic and new business
• Develop the relationship of strategic, trusted production partner with clients; exploring and building understanding how the Studio can meet their business requirements
• Engages with teams and partners to gain full understanding of their objectives and requirements, and partners with them to define the scope and production strategy for programs and requests
• Curates and casts the most appropriate team through thoughtful resource and capacity planning and collaboration with OpenX partners and StudioX production leads
• Leverage Hogarth’s global production network to ensure the most efficient, effective and profitable production services are delivered which meet the client’s needs
• Partners with agencies and clients to be sensitive to the client's needs and concerns, while managing expectations and pushing back appropriately
• Demonstrates strong commercial acumen and financial management, understanding the economics of our business and contributes in a way that supports the financial model.
• Consistently creates solid revenue forecasts, with accurate representation of committed vs. upside / downside revenue
• Cross collaborates with WPP agencies on TCCC client needs through OpenX and identifies opportunities for growth within the existing client work
• Owns / collaborates on contract negotiations
• Reviews and approves final SOWs and Change Orders

Operations

• Leads and drives StudioX production team to flawlessly deliver work that meets client’s business, operations, and strategic goals, assigning clear responsibility for tasks, decisions and clear objectives.
• Ensures they have the right people, process, partners, and deliverables to get to the best production solutions
• Continually assesses and simplifies complex processes to make them more efficient
• Ensure that all work is carefully monitored and quality-assured, despite day-to-day pressures and that work produced is of the required quality expected both by the client and our organization
• Proactively identifies, tracks, and mitigates account risks and issues, escalating appropriately.
• Builds strong partnership and collaboration across team, capabilities and functions within internal agency team, as well as with clients and key external partners, including your account’s key third parties, regional offices, clients, agency partners, etc.
• Motivates and drives the integrated team towards forward progress, action and results
• Develops and maintains high levels of team effectiveness (trust, communication, collaboration, productivity, diversity, engagement).
• Effectively and impartially navigates teams with conflicting priorities
• Builds strong, trusting relationships with key stakeholders and clients across the business

Team Development

• Manages teams to successfully execute in a quick paced environment across varied project types.
• Takes active responsibility for morale of the team. Works with leads to identify issues impacting team satisfaction and proactively recommends solutions to address them.
• Coaches, trains, and mentors team members in Studio X
• Reviews team structure and resources on an ongoing basis to ensure high quality delivery, quality and service for our clients, while appropriately maintaining agreed profitability
• Supervises and offers support even to those you do not directly manage.

Requirements :

• 10+ years of related experience within a production environment
• Successful experience in a strategic, complex, multi agency / client environment
• Demonstrated experience working with Senior and Executive management at the agency and with clients
• Experience leading production from an operational standpoint
• An appreciation for how great work gets done and a commitment to ensuring flawless execution
• Confidence and experience working with a major global brand with multiple subsidiaries
• Strong cross-capability and cross-function collaboration and communication skills
• Commercially focused with a passion for delivering and exceeding results
• Seasoned negotiator
• Inspiring leadership, ability to rally teams and experience in driving change and governance through cross-functional teams with internal and external constituencies
• Demonstrated experience of successfully working within a virtual team environment
• The ability to thrive in an ever changing and dynamic work environment
• Ability to effectively manage multiple projects and relationships cross functionally
• Experience with complex decision and planning processes
• Ability to conduct presentations comfortably to large groups
• Quality and delivery focused. Self-initiating, adaptable, team orientation, conflict resolver, change agent

coca-cola #LI-Hybrid #LI-KN1

Diversity & Inclusion

Hogarth is an equal-opportunity employer. That means we believe in creating a truly inclusive culture that values diversity, equity and inclusion for everyone through our ideas, our people, how we behave and how we conduct ourselves.

We strive to recruit people from diverse backgrounds and support them to achieve long-term success. This not only makes Hogarth a better company and place to work, but an environment where everyone can give their point of view, experience connection, enjoy opportunity and feel a sense of belonging.

We welcome applications from everyone, regardless of race, ethnicity, religion or belief, gender, gender identity, age, national origin, marital status, military veteran status, genetic information, sexual orientation, or physical or mental disability.

As part of our commitment to making our hiring processes as equitable as possible, we are currently rolling out a policy which ensures that hiring managers review CVs only after they have been processed through an automated anonymisation system.

This aims to ensure that all candidates are considered for interview based solely on their experience and what they can bring to the role.

The solution, provided by MeVitae, scans and redacts CVs to reduce potential reviewer bias.

We rely on legitimate interest as a legal basis for processing personal information under the GDPR for purposes of recruitment and applications for employment.

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