A company is looking for a Performance Marketing Manager to lead and optimize paid acquisition efforts across multiple channels.
Key ResponsibilitiesManage and execute performance marketing campaigns across various paid media platformsUtilize lead sourcing and enrichment tools to enhance lead quality and campaign targetingAnalyze campaign data and report on key metrics to improve performance continuouslyRequired Qualifications3+ years of experience in performance marketing at a B2B SaaS companyFamiliarity with lead sourcing and enrichment tools (e.
g., Apollo, Clay, Clearbit)Experience managing and optimizing paid media campaigns across platforms such as Google Ads and LinkedInProficiency in conversion rate optimization, including A / B testing and landing page optimizationFamiliarity with Google Analytics, Google Tag Manager, and web analytics tools
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