Practice Marketing Manager

Job Description : ABOUT THE FIRM

ABOUT THE FIRM

Secretariat professionals are trusted in the highest-stakes legal, risk, and regulatory matters around the world.

When you join Secretariat, you become part of a rapidly growing elite team of bright minds and passionate problem-solvers.

Your skills and expertise will be utilized on day one - working with the world's most renowned law firms, leading corporations, and influential institutions to answer complex questions that shape critical financial, economic, and strategic business decisions.

Our globally integrated teams are united by the ambition, energy, and commitment they bring to every challenge. We inspire and empower an open, collaborative culture that embraces ongoing professional development, recognition, diversity, and - most importantly - you.

Make your impact at Secretariat.

ABOUT THE ROLE

Take an exciting step in your career by joining a dynamic Marketing & Communications team supporting a rapidly growing global professional services firm.

We are looking for a talented and motivated marketing professional to lead the execution of go-to-market strategies supporting several of our high-growth global practices.

In this newly created role, you will take on a wide range of marketing and business development initiatives to grow the visibility and success of our practices and individual experts.

KEY RESPONSIBILITIES

• Execute and track practice marketing and communications initiatives aligned to practice area plans and objectives
• Write and maintain practice area descriptions across relevant channels, including the website, collaterals, and third-party resources
• Develop content supporting new business opportunities, including presentations, collaterals, proposals, pitches, and qualifications documents
• Identify engagements that can be turned into case studies and other credentials materials
• Maintain practice credentials in experience database (awards, statistics, key engagements, etc.)
• Collaborate with Events Specialist on the execution of sponsorships and events aligned to practice area initiatives
• Track and report on event success metrics through involvement in project kick off, goal setting, and debriefs
• Manage the process for practice-area thought leadership creation, coordinating between subject matter experts and the global marketing team
• Recommend approaches and channels for thought leadership to reach target audiences (publishing and speaking opportunities, etc.

in line with practice area plans

• Facilitate cross-practice knowledge sharing through various venues (attending practice meetings, coordinating knowledge sharing events, etc.)
• Identify practice-focused stories that can be broadcast internally through firm intranet and other channels
• Work with incoming practice Managing Directors to integrate their expertise and go-to-market initiatives into the broader practice area plans and objectives
• Work with other members of the global marketing, business development, and operations teams as necessary to accomplish practice area objectives

QUALIFICATIONS & ATTRIBUTES NECESSARY FOR THE ROLE

• 6+ years of experience; experience in a legal or professional services firm a plus
• Bachelor's degree in Marketing, Business, Communications or related area of study
• Experience developing and executing marketing strategies across a wide range of marketing channels and formats
• Candidate must possess the following attributes to be successful in the role :
• A high level of organizational skills and the ability to simultaneously manage many diverse projects involving multiple stakeholders
• Attention to detail and a consistent level of accuracy in written communications
• Intellectual curiosity and proactive nature

Secretariat is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.