Lead Associate, Concierge Sales

Total Wine & More
Bethesda, MD
Full-time

Description

Total Wine & More is seeking a Lead Associate, Concierge Sales. As the Lead Associate, Concierge Sales your role is to driving top-line sales and margin growth through strategic collaboration with the SSC (Store Support Center) and retail stores.

Your mission is to cultivate 1 : 1 relationship with customers, stores, and field leadership, ensuring personalized service and exceptional experiences.

You will report to the Sr. Manager, Sales & Service. You will

  • Drive topline sales through acquisition and retention of clients.
  • Generate and pursue leads to establish 1 : 1 relationship, converting customers to dedicated clients.
  • Build and strengthen personal connections with existing clients, fostering trust and loyalty.
  • Identify and capitalize on new sales opportunities to create clients from prospects.
  • Analyze sales data to develop and execute targeted outreach strategies.
  • Address client needs promptly, providing consultative selling and tailored solutions to enhance year-over-year sales and gross margin.
  • Conduct outreach to clients through various channels including email, phone, and text.
  • Showcase products and services in a personalized, compelling manner to drive sales.
  • Collaborate with In-store Client Captains to support and follow up on provided leads.
  • Partner with In-store Concierge Captains to increase customer interactions and sales.
  • Navigate the Concierge website, Slatwall, and external resources like Wine Searcher efficiently.
  • Utilize Salesforce for tracking selling activities and directing follow-up actions based on data insights.
  • Gain and share knowledge on High-Value Wines and Spirits, National Brand, and Direct offerings.
  • Handle inbound sales calls and perform required operational tasks to support both internal and external sales efforts.
  • Travel within the assigned region and beyond as required.
  • Deliver presentations and attend networking events and VIP events to promote offerings.
  • Respond to client inquiries via calls and emails in a timely and effective manner.
  • Work closely with peer Private Client Agents, SSC business partners, and field leadership to drive sales initiatives.

You will come with

  • Bachelor’s degree in business, Communications, or a related field preferred.
  • Certifications in Wine and Spirits (., WSET, TWP, TSP) are highly desirable.
  • Prioritize industry certifications such as TWP, TSP, WSET.
  • Minimum of 4 years of sales or management experience in a related field.
  • Experience in planning and executing promotional events and tastings.
  • Proven expertise in building a robust portfolio of clients.
  • Strong track record of driving sales and achieving key performance indicators (KPIs).
  • Experienced in managing sales activities within CRM systems like Salesforce.

We offer

  • Paid Time Off (PTO)
  • Generous store discounts
  • Health care plans (medical, prescription, dental, vision)
  • 401(k), HSA, FSA, Pre-tax commuter benefits
  • Disability & life insurance coverage
  • Paid parental leave
  • Pet insurance
  • Critical illness and accident insurance
  • Discounted home and auto insurance
  • College tuition assistance
  • Career development & product training
  • Consumer classes
  • 4 days ago
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