Vice President of Media Planning

Job Description

The Vice President, Planning manages the planning process for assigned clients. The VP is a leader who contributes to brand strategy, builds solid relationships with clients across all levels and functions, and can manage, lead, and develop their internal planning team while also playing an active hands-on role in the deployment of strategic plans.

The VP should also be fiscally accountable for ensuring proper budget management and identifying upside revenue potential for the agency.

Responsibilities :

• Strong leadership presence and client management skills
• Leads thinking to inspire innovative solutions, creativity, and a proactive approach
• Digital mindset / fluency and an insatiable curiosity
• Flexibility and agility to manage complex processes
• Ensure the team delivers sound strategic plan recommendations based on a clear understanding of client objectives
• Maintain an in-depth knowledge of client businesses with a focus on upstream initiatives
• Expert command of Media Research resources, capabilities and limitations
• Exemplify collaboration by building and maintaining productive relationships across all communications areas (internal teams and agency partners).
• Ability to think beyond media as an active collaborator in the Integrated Marketing Communications process
• Excellent written and verbal communication skills; inclusive of presentation and storytelling skills.
• Ability to prioritize and organize issues / projects for self and staff

Qualifications

• Bachelor’s degree preferred, preferably with a concentration in marketing, advertising, communications, business, sociology, or consumer insights
• 10+ years of media planning, buying, and management experience in progressive levels of responsibility.
• 7+ years of management experience with progressing responsibilities
• Demonstrated business acumen and a track record of success in the media services profession.
• Strategic thinker, seeing the bigger picture, with the ability to analyze everything and think critically when solving problems to come up with unconventional solutions.
• Ability to establish and manage the P&L statement.
• Previous leadership and team management.
• Ability to build great relationships with clients, vendors, and reps.
• History of negotiating to get the job done right and track record of success in media.

Additional Information

Starcom is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include :

• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs and Health / Wellness / Comfort reimbursements to help you invest in your future and work / life balance
• Tuition Assistance
• Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
• Matching Gifts programs
• Flexible working arrangements
• Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
• Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

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