Marketing & Social Media Coordinator

Overview

Imagine yourself in a meaningful role that will contribute to the successful launch of what is soon to be the newest private club & luxury resort in West Palm Beach with one of the most prestigious Golf experiences in Florida.

Along with versatile dining, cool programming and a luxurious spa, your efforts will be crucial in implementing our brand's social strategy, highlighting every guest experience from exclusive guest stays, executive retreats to over-the-top meetings and events.

Job Responsibilities : Marketing : Draft promotional materials / collateral and special event invitations Collaborate with operational departments to ensure execution of special events.

Attend appropriate weekly and monthly meetings upon request. Assist Director of Sales & Marketing with any / all other projects as directed.

Meet deadlines and timelines established by Director of Sales and Marketing Manage and maintain database for fulfillment of direct mail and email campaigns within Brand guidelines.

Collaborate on leisure package offers and fulfilling corresponding offers to media via C+R Maintain press material, photo library and social media files in conjunction with Regional Director of e-Commerce.

Handle gift certificates for charitable donations and maximize exposure. Support DOS and General Manager in community engagement efforts Participate where appropriate in related trade civic / business related functions and as a representative of Pyramid and the promotion of the property or properties and / or the city / region Provide analysis necessary to support the development of the annual business plan and ongoing measurement.

Social : Execute a results-driven social media strategy. Develop, create and curate engaging content for social media platforms.

Assist in the creation and editing of written, video, and photo content across multiple social media platforms and digital channels.

Attend events and produce live social media content. Maintain unified brand voice across different social media channels.

Collaborate with Director of Sales & Marketing and PR company to create a social media calendar. Monitor social media channels for industry trends.

Drive social media strategy to generate online following and growth of all Facebook, Instagram and future social media accounts Interact with users and respond to social media messages, inquiries, and comments as needed.

Review analytics and create reports on key metrics. Assist in the development and management of social media marketing of content creators & influencer marketing strategy.

Your workweek will never be dull, and your schedule may fluctuate based upon events and happenings in the Resort, however, is mainly a structured 40-hour Monday through Friday schedule.

For example, you might be working with a content creator over a weekend stay. Qualifications Social Media Coordinator Qualifications / Skills : Passion for social media and proficiency with major social media platforms and social media management tools Proficiency with video and photo editing tools, digital media formats, and HTML Excellent social listening skills Ability to understand historical, current, and future trends in the digital content and social media space Strong copywriting and copy-editing skills Top-notch oral and verbal communication skills Impeccable time management skills with the ability to multitask Detail-oriented approach with ability to work under pressure to meet deadlines Education and Experience Requirements : Degree in Marketing or related field 1-3 years’ experience with B2C social media marketing or content development Direct experience using social media management tools (ie.

Hey Orca, Hootsuite, Sprinklr) Experience with Microsoft Office (Excel, Outlook) Experience with Adobe Creative Cloud (Photoshop, Premier Pro) or equivalent digital media editing tools a plus.