Content Strategist

Content Strategist

The Eye & Ear Foundation is a department within the School of Medicine that aims to raise funds and awareness of the research and educational efforts of the Departments of Otolaryngology and Ophthalmology.

Job Summary

Assists with digital marketing and communications efforts for a variety of internal and external audiences. Writes varied content across platforms, coordinates production of concurrent communications, maintains calendars, and analyzes social media and email campaign performance.

Assists in strategy development.

Essential Functions

Identifies and pursues social media growth opportunities.

Coordinates digital communication and social media strategies and functions for the Departments of Ophthalmology, Otolaryngology, and Eye and Ear Advancement.

Works across multiple markets / channels while adhering to strict branding and style guidelines.

Employs writing and graphic design skills to target specific audiences, including social media, print, website copy, advertising, and other promotional and / or writing collateral.

Uses analytics and metrics to measure and improve results.

Works closely with faculty, gathering content.

Attends events for content and photos.

Writes or adapts copy for catalogs, brochures, flyers, email campaigns, promotions, and other marketing materials.

Works with authors and editors for copy input and approval.

Physical Effort

Some travel for events and to labs / clinics to meet with faculty.

No heavy lifting.

The University of Pittsburgh is committed to championing all aspects of diversity, equity, inclusion, and accessibility within our community.

This commitment is a fundamental value of the University and is crucial in helping us advance our mission, which includes attracting and retaining diverse workforces.

We will continue to create and maintain an environment that allows individuals to discover, belong, contribute, and grow, while honoring the experiences, perspectives, and unique identities of all.

The University of Pittsburgh is an Affirmative Action / Equal Opportunity Employer and values equality of opportunity, human dignity and diversity.

EOE, including disability / vets.

Assignment Category : Full-time regular

Job Classification : Staff.Content Specialist

Job Family : Communications & Marketing

Job Sub Family : Content Creation

Campus : Pittsburgh

Minimum Education Level Required : Bachelor's Degree

Minimum Years of Experience Required : 2

Will this position accept substitution in lieu of education or experience : Combination of education and relevant experience will be considered in lieu of education and / or experience requirement.

Work Schedule : Monday-Friday, 8 : 00am - 4 : 30 pm

Work Arrangement : Monday-Friday, 8 : 00am - 4 : 30 pm

Hiring Range : TBD Based Upon Qualifications

Relocation Offered : No

Visa Sponsorship Provided : No

Background Check : For position finalists, employment with the University will require successful completion of a background check

Child Protection Clearances : Not Applicable

Required Documents : Resume

Optional Documents : Cover Letter, Writing Sample

Please see job description

PI242193826