Job Description :
As a Senior Marketing Analyst, you will support the acquisition strategy of one of the fastest-growing e-commerce businesses in the US.
Data-driven decision making is at the core of our company culture & you will have a fundamental part in extracting insights & shaping our success.
You will work with marketing & analytics to build capabilities for one of the fastest-growing US food brands & be the champion of a data-centric approach to our marketing & digital product operations.
You will work collaboratively with data engineering, business intelligence & data science, to provide effective & high impact insights to drive business performance.
You will
Complete proactive analysis of performance & brand marketing data to identify gaps & opportunities for KPI improvement (acquisition, CACs, brand awareness, LTV, etc.
work with channel managers to implement insights & push initiatives forward.
- Stay up-to-date with industry & market developments that might impact business performance.
- Play a key role in driving the insights generated by the analytics team to tangible action & projects adopted by the rest of the marketing team.
- Be a leading voice for the analytics department, supporting the broader US marketing team in understanding new metrics & teaching foundational analysis skills.
- Work with other analytics departments, driving cross-team collaboration, best practice sharing, & insight generation.
- Analyze customer data to identify pain points & opportunities in the customer journey, helping to determine customer segmentation & personalization strategies.
- Actively support the marketing annual strategic planning process, from analysis to storytelling.
You are...
- Results-oriented - You love transforming data into meaningful outcomes
- Gritty - When you encounter obstacles you find creative solutions
- Intellectually curious You love to understand why things are the way they are, how things work, & challenge the status quo
- A team player You favor team victories over individual success
- A structured problem solver You possess strong organizational skills & consistently demonstrate a methodical approach to all your work
- Agile You thrive in fast-paced & dynamic environments & are comfortable working autonomously
- A critical thinker You use logic to identify opportunities, evaluate alternatives, & synthesize & present critical information to solve complex problems
At a minimum, you have...
- 4+ years in a highly analytical role (bonus if youve worked in a Start-Up or in a high-growth environment)
- Advanced abilities in Excel, SQL & python, & the ability to use statistical modeling techniques for robust analysis.
- A strong business acumen & can translate insights into actionable recommendations that align with business objectives
- Expertise in data visualization & data storytelling, including experience with dashboarding tools (Tableau preferred)
- Experience working with a range of business stakeholders & communicating technical results in business language
- A BS in computer science, mathematics, economics, statistics, engineering, or similar program
New York Pay Range
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