Loyalty and Promotions Senior Manager

Lyons Consulting Group
Chicago, IL, US
Full-time
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Job Description

We are seeking a highly experienced and dynamic Industry Expert and Experience Lead to join our team, based in Chicago. This role demands a deep understanding of the quick service and retail sectors, particularly with a focus on loyalty programs, offers, and personalization strategies.

The ideal candidate will have a proven track record of implementing successful solutions in these areas and will possess the ability to effectively interface with senior client stakeholders.

Key Responsibilities :

Industry Expertise and Leadership : Serve as the go-to expert on quick service and retail industry trends, with a focus on loyalty programs, promotional offers, and personalization strategies.

Provide strategic guidance to clients on best practices, industry benchmarks, and emerging trends to drive customer engagement and retention.

Client Engagement : Act as a primary point of contact for senior client executives, including Sr. Directors and VPs, ensuring seamless communication and understanding of their needs and objectives.

Conduct regular meetings and workshops with client stakeholders to discuss project progress, gather feedback, and align on strategic goals.

Solution Implementation : Lead the implementation of loyalty and personalization solutions, ensuring they are tailored to the specific needs and goals of each client.

Collaborate with internal teams to design, develop, and deploy solutions that meet client requirements and drive measurable business outcomes.

Strategic Advisory : Develop and present strategic recommendations to clients on optimizing loyalty programs, leveraging data for personalized offers, and enhancing overall customer experiences.

Analyze client data and industry trends to identify opportunities for innovation and improvement.

Market Analysis : Continuously monitor the quick service and retail sectors to stay informed about new technologies, competitive landscapes, and evolving consumer behaviors.

Provide actionable insights and recommendations based on market research and competitive analysis.

Cross-Functional Collaboration : Work closely with internal teams, including product development, marketing, and operations, to ensure alignment and successful execution of client projects.

Facilitate knowledge sharing and best practice development within the organization.

Reporting and Documentation : Prepare detailed reports and documentation for clients, outlining project progress, outcomes, and recommendations.

Ensure that all project deliverables are met on time and to the highest quality standards.

Qualifications :

Minimum of 7-10 years of experience in the quick service or retail industries, with a strong focus on loyalty programs, offers, and personalization strategies.

Demonstrated success in leading and implementing complex projects related to loyalty and customer personalization.

Proven expertise in developing and executing loyalty programs and personalized marketing strategies.

Excellent communication and presentation skills, with the ability to interact effectively with senior executives and stakeholders.

Strong analytical and problem-solving abilities, with a data-driven approach to decision-making.

Ability to manage multiple projects simultaneously and deliver high-quality results under tight deadlines.

Bachelor’s degree in Business, Marketing, or a related field. Advanced degrees or relevant certifications are a plus.

Life at Capgemini

Capgemini supports all aspects of your well-being throughout the changing stages of your life and career. For eligible employees, we offer :

Flexible work

Healthcare including dental, vision, mental health, and well-being programs

Financial well-being programs such as (k) and Employee Share Ownership Plan

Paid time off and paid holidays

Paid parental leave

Family building benefits like adoption assistance, surrogacy, and cryopreservation

Social well-being benefits like subsidized back-up child / elder care and tutoring

Mentoring, coaching and learning programs

Employee Resource Groups

Disaster Relief

Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society.

It is a responsible and diverse group of , team members in more than 50 countries. With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs.

It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fueled by its market leading capabilities in AI, cloud and data, combined with its deep industry expertise and partner ecosystem.

The Group reported global revenues of €22.5 billion.

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4 days ago
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