Director, Marketing (Fragrances) at RevlonNew York, NY posted : October 10, 2024About the job
At Revlon, we create beauty innovations for everyone that inspire confidence and ignite joy every day.
A high number of candidates may make applications for this position, so make sure to send your CV and application through as soon as possible.
Breaking beauty boundaries is in our company’s DNA. Since its game-changing launch of the first opaque nail enamel in 1932, Revlon has provided consumers with high-quality product innovation, performance, and sophisticated glamour.
Today, Revlon continues its legacy as a leading global beauty company. Our diverse portfolio consists of some of the world’s most iconic brands and product offerings in color cosmetics, skin care, hair color & care, personal care, and fragrances.
Position Overview
The Director of Fragrance Marketing will report directly to the VP, Fragrance Marketing. The candidate will be responsible for leading brand strategy & brand development that will drive profitable growth from a global perspective and will lead and collaborate with the US Sales team on all customer and sales marketing strategic plans and activations.
Responsibilities
- Manage all aspects of the marketing mix : develop and execute brand plans, innovation strategy, and go-to-market activities.
- Develop strategic brand plans with outlined objectives, strategy, and tactics.
- Provide category expertise and leadership, analyzing portfolio and competitive category.
- Lead the new product development and execution process from ideation to launch.
- Manage the marketing support activations to drive core base business and innovation.
- Oversee fragrance promotional development & execution.
- Create unique marketing campaigns that drive retail sales and profitability.
- Drive US media strategy and build media plans in collaboration with the media team.
- Serve as the marketing resource to the Sales teams.
- Responsible for coaching and development of team members.
Knowledge And Skills
- 10+ years of marketing experience in Beauty / Fragrance marketing or brand management.
- Bachelor’s Degree.
- Understanding of the US fragrance market and Beauty channels.
- Strong strategic, analytical, and problem-solving skills.
- Ability to work collaboratively across functions.
- Good verbal and written communication skills.
- Advanced proficiency in Microsoft Excel.
The base pay range for this position in New York City is $145,000 - 170,000 / year; however, base pay offered may vary depending on skills, experience, job-related knowledge, and location.
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Director, Marketing (Fragrances)
The Director of Fragrance Marketing will report directly to the VP, Fragrance Marketing. The candidate will drive the development of marketing plans and strategies for fragrances, utilizing their prior knowledge of marketing activities to help launch innovative new products and campaigns on strategy...
Director, Marketing (Fragrances)
Director, Marketing (Fragrances) at RevlonNew York, NY | posted: October 10, 2024About the job. The Director of Fragrance Marketing will report directly to the VP, Fragrance Marketing. Our diverse portfolio consists of some of the world’s most iconic brands and product offerings in color cosmetics, ...
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