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Creator Strategist (Senior Account Executive, Influencer Marketing)

Access Brand Communications
New York, New York, US
$60K-$85K a year
Full-time

Overview

Check out the role overview below If you are confident you have got the right skills and experience, apply today.

Our Influencer team is looking for a Creator Strategist!

The ideal candidate will be a team player who is extremely hard-working and responsible; someone who is digitally savvy, self-motivated, resourceful, culturally aware, and shows enthusiasm for the Influencer Marketing landscape.

Should be knowledgeable of internet culture, have a strong understanding of the influencer landscape, and be enthusiastic about social media as a media channel that can drive business results, with a strong POV on what will drive this industry forward.

Access Brand Communications embraces a hybrid work model and seeks individuals who are comfortable working from our New York, San Francisco, or satellite offices for a portion of their workweek.

We recognize the value of in-person interactions through intentional gatherings with teams, clients, or nearby colleagues and the collaborative spirit these moments foster, while prioritizing flexibility and personal well-being.

We are committed to maintaining an inclusive work environment where employees can excel, both within the office and beyond.

About the job

  • Ideate, price, pitch, and execute scaled, influencer campaigns across paid, earned, and shared media
  • Strategic utilization of Influencer tools (including Tagger, CreatorIQ) and tech platforms for search and program management;

recommendations for how tools can be used to improve efficiency, program learning

  • Strong background in influencer cost components; and negotiation skills for services and budget
  • Deep understanding of influencer metrics; ability to understand performance, predict performance, and suggest tactics for optimizing performance
  • Ability to explain your clients' key business objectives, KPIs, and metrics
  • Clear understanding of ROI and measurement tools to identify and evaluate influencers
  • Understand clients’ business goals and objectives and be able to connect them to Access' Influencer capabilities
  • Maintain relationships with vendors, key stakeholders, clients, and influencer agents and managers
  • Strong project management skills
  • Monitor and keep abreast of industry news and trends report updates to team
  • Mentor and manage junior team members

Salary Range : $60,000-85,000 / yr

Salary offered will be within range and based on years of experience

Qualifications

  • BS / BA from an accredited college or university in communications, journalism, public relations, English, marketing, or a related field preferred or relevant work experience
  • 2-4 years of experience in Influencer Marketing, public relations, and brand management in an agency or a non-agency setting
  • Demonstrated experience and a passion for the influencer universe on all channels including Snapchat, Instagram, TikTok, and YouTube

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2 hours ago
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