Yield & Analytics Specialist

Job Description

The Yield and Analytics Specialist will play a critical role in the Managed Service Trading team by providing in-depth analysis of advertising and media trading performance, developing strategies to optimize yield, and supporting overall trading operations.

The ideal candidate will have a strong background in quantitative analysis, advertising, media trading, and data-driven decision-making.

Key Responsibilities

Performance Analysis :

• Analyze advertising and media trading performance and yield metrics across various platforms and channels.
• Develop and maintain comprehensive performance reports and dashboards.
• Identify trends, anomalies, and opportunities for yield optimization.

Data Management and Analysis :

• Collect, clean, and manage large datasets from multiple sources.
• Use statistical and machine learning techniques to analyze data and generate actionable insights.
• Ensure data accuracy and integrity in all analyses and reports.

Strategy Development :

• Collaborate with trading, sales, and technology teams to develop and refine media trading strategies.
• Use quantitative methods to test and validate new trading strategies.
• Provide recommendations for improving trading algorithms and models.

Risk Management :

• Monitor and assess risk exposure across media trading portfolios.
• Develop and implement risk mitigation strategies.
• Provide regular updates on risk metrics and potential impacts to the trading team.

Collaboration and Communication :

• Work closely with traders, analysts, and other stakeholders to understand their analytical needs.
• Present findings and recommendations to senior management and stakeholders.
• Collaborate on cross-functional projects and initiatives.

Continuous Improvement :

• Stay updated on industry trends, best practices, and technological advancements.
• Continuously seek ways to improve processes, tools, and techniques used in yield and analytics.

Qualifications :

• 2+ years of experience in a quantitative analysis role, preferably in advertising or media trading.
• Strong proficiency in data analysis tools and programming languages such as Python, R, SQL, and Excel.
• Experience with data visualization tools (e.g., Tableau, Power BI).
• Knowledge of advertising platforms, media trading strategies, and risk management principles.
• Excellent analytical, problem-solving, and critical-thinking skills.
• Strong communication and presentation skills.
• Ability to work independently and collaboratively in a fast-paced environment.

Preferred Qualifications :

• Experience with programmatic advertising and digital media trading strategies.
• Familiarity with audience segmentation and targeting techniques.

Pay Range

Salary : New York : $80,000.00 - $100,000.00

The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future.

Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance.

The range listed is just one component of Dotdash Meredith’s total compensation package for employees. Other compensation may include annual bonuses, and short- and long-term incentives.

In addition, Dotdash Meredith provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents), all of which may vary depending on the specific nature of your employment with Dotdash Meredith and your work location.

We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.