Supply Lifecycle Marketing Manager (Remote)
ezCater is the leading food for work technology company in the US, connecting anyone who needs food for their workplace to over 100,000 restaurants nationwide.
For workplaces, ezCater provides flexible and scalable solutions for everything from recurring employee meals to one-off meetings, all backed by 24 / 7 customer service with real humans.
ezCater also enables companies to manage their food spend in a single, customizable platform. For restaurant partners, ezCater helps them grow their business by bringing them more orders and new high-value customers.
At ezCater, our innovative and dynamic marketplace unites a diverse network of suppliers with high value corporate customers.
We are seeking a visionary and strategic Marketing Manager to lead our marketing efforts in driving growth and loyalty with the 100,000+ catering partners in the supply side of our marketplace.
This important role will design transformative strategies that optimize engagement, foster adoption, and elevate overall performance for our partners.
As the Supply Lifecycle Marketing Manager, you will be at the forefront of our mission to unlock the full potential and long-term value of our partner network.
Your strategic leadership will play a central role in strengthening performance, adoption, and loyalty with our top performing Catering Partners.
You will work to elevate their onboarding experience, and nurture high performing, and engaged partners throughout their lifecycle.
Your campaigns will help our partners capture higher bookings, gain exposure to high value customers and optimize their offering.
What You'll Do :
- Develop strategies in line with company goals that will optimize our network, increase bookings, drive operational reliability, and ensure exceptional customer experiences.
- Design system-wide and segmented communications to drive the right behaviors with each segment of our supply network. Envision strategy and create impactful and customized communication through channel marketing including email, webinars, content syndication, sponsored events, digital community and direct mail.
- Be an internal thought leader and ensure consistent and relevant communication across various channels to drive engagement.
Understand the impact of cross functional initiatives and socialize campaign performances across the organization.
- Create and execute a testing and optimization roadmap. Use your merchandising expertise to help our partner network gain more exposure to customers, provide highly reliable experiences, and grow together.
- Bring insights, data, and partner success stories to life partnering with internal teams on thought leadership content, video production, enablement collateral, case studies, and testimonials.
What You Have :
- 5-7 years of leadership in marketing management, with a focus on driving strategic supply side growth, program adoption, retention, and cross sell / up sell in a dynamic marketplace environment.
- Exceptional data analytics skills, reporting, and CDP and CRM expertise (preferably Hubspot experience).
- Strategic marketer with a history of designing and executing successful campaigns including setting measurable goals, coordinating execution across teams, and measuring and reporting on results and impact on business.
- Demonstrated commitment to results-driven outcomes with a focus on driving profound engagement and generating increased bookings.
- Mastery of diverse channels : encompassing email, SMS, direct mail, ABM channels, webinar strategy & engagement, and high-impact user event programming.
- A collaborative leader with a propensity for inspiring and mobilizing cross-functional teams toward shared strategic objectives.
Strong interpersonal and communication prowess, enabling you to establish and nurture robust internal & external relationships.
Exceptional writing, communication, and presentation skills, with the ability to influence stakeholders at all levels.
The national cash compensation range for this role is $102,000 - $138,000 per year*
Please note : Final offer amounts are determined by multiple factors, including prior experience, expertise and region & may vary from the amount above.
This range does not represent additional compensation benefits (such as equity, 401K or medical, dental or vision insurance).
What You’ll Get from Us :
You’ll get a terrifically compelling opportunity, in an environment of radical transparency, and collaborative colleagues at every level of our organization.
You’ll also get sane working hours and great flexibility around work / life balance.
ezCater is an equal opportunity employer. We embrace humans of every background, appearance, race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, and disability status.
At the same time, we do not employ jerks, even brilliant ones.
Check below to see if you have what is needed for this opportunity, and if so, make an application asap.
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Remote working / work at home options are available for this role.