Product Marketing Manager

Robert Half
Amherst, MA, US
Full-time

Industry : Education

Position : Product Marketing Specialist

Location : Amherst, MA (3 days onsite, Mon / Tues / Weds)

Must Haves :

  • 5-10 years of Marketing / Product Marketing experience, would like to see at least 2-5 years of direct marketing experience in b2b
  • Must have experience marketing some kind of a product
  • Social media, email campaigns, web maintenance
  • Strong understanding of marketing programs and measurement tools (Google Analytics)
  • Success at tactically putting together marketing campaigns and outreach and analyzing the success of that campaign
  • Experience with writing promotional materials (web copy, newsletters, etc)

Highly Preferred :

  • CPG experience
  • Exceptional proof-reading skills
  • Can think critically and solve problems independently
  • Thinks creatively while paying strict attention to details

Salary : 120k

Bonus

10%+ bonus

13 days ago
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