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Distribution Marketing Manager

Aptiv
Troy, MI, United States
Full-time

Your Role

This role is part of the marketing team for Aptiv's Connection Systems (CS) business. CS is a global business generating $4 Billion in revenue, with 20,000 employees and present in 5 continents.

You will partner with our distribution sales and product line management teams, as well as the marketing teams at our distributors to effectively promote Aptiv CS solutions.

  • Develop and execute integrated marketing plans to promote priority products, including new product introductions.
  • Communicate the product promotion roadmap to internal and external stakeholders.
  • Ensure availability of marketing materials for product promotions, such as datasheets, brochures, product briefs, physical product displays etc.

This includes leveraging existing assets and creating new ones as needed.

  • Develop messaging that clearly communicates the value of our products.
  • Work externally with distributors to define and execute marketing programs that feature Aptiv products on their digital platforms.
  • Plan and support technical trainings for distribution partners aligned with product promotion strategy and customer needs.
  • Confirm Aptiv is properly branded and solutions are accurately represented on distributor marketing outlets, including websites, documentation, events, advertisements, etc.
  • Partner with our e-catalog / product information management team to ensure distributors have the required data.
  • Partner with product management and strategy teams to perform distribution-related marketing research and analysis.

Requirements :

  • 5+ years' experience in channel marketing, preferably in the automotive industry.
  • Demonstrated track record in developing and executing product and customer marketing strategies.
  • Proven ability to understand complex solutions and communicate them in an accessible way.
  • Strong verbal and written communication skills.
  • Highly proficient in Microsoft PowerPoint and other MS Office tools. Proficiency in InDesign, Photoshop, Illustrator, or other Adobe tools is an advantage.
  • Demonstrated experience in managing complex stakeholders, with the ability to address, influence, and work with multiple constituencies.
  • Experience working in a fast-paced, collaborative environment with high performance expectations and ownership of results.
  • Creative thinker.
  • Bachelor's degree in marketing, business administration, or engineering.

Why join us?

  • You can grow at Aptiv. Aptiv provides an inclusive work environment where all individuals can grow and develop, regardless of gender, ethnicity or beliefs.
  • You can have an impact . Safety is a core Aptiv value; we want a safer world for us and our children, one with : Zero fatalities, Zero injuries, Zero accidents.
  • You have support . We ensure you have the resources and support you need to take care of your family and your physical and mental health with a competitive health insurance package.

Your Benefits at Aptiv :

  • Private health care effective day 1 of employment
  • Life and accident insurance
  • Hybrid and flexible working hours
  • Paid Time Off (Holidays, Vacation, Designated time off, Parental leave)
  • Relocation assistance may be available
  • Learning and development opportunities
  • Discount programs with various manufacturers and retailers
  • Recognition for innovation and excellence
  • Opportunities to give back to the community
  • Tuition Reimbursement
  • Fertility Coverage

Apply today, and together let's change tomorrow!

LI-JK1

Privacy Notice - Active Candidates : https : / / www.aptiv.com / privacy-notice-active-candidates

Aptiv is an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, gender identity, sexual orientation, disability status, protected veteran status or any other characteristic protected by law.

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