BHOM Leasing & Marketing Manager (43953)

Job Details

Leasing & Marketing Manager

BHOM Student Living has an established foundation of experience, resources and partnerships which we acquired over the course of our 37-year history.

At BHOM, we understand that great customer service is what keeps residents satisfied, and that great service comes from engaged, happy and well-trained team members.

We continue to recognize that we are only as strong as each individual employee and we value our employees by providing a strong benefit package :

• 3 Weeks of Paid Time Off
• Birthday Paid Day Off
• BHOM Gives Back (Paid Volunteer Time Off)
• 13 Company Paid Holidays
• BHOM Paid Leave
• Employee Assistance Program

Leasing & Marketing Manager

The Leasing Manager is responsible for the successful management and oversight of the leasing and marketing functions and strategies for the property / properties, ensuring occupancy and resident retention meet property goals, and that leasing team members are meeting established goals and following all marketing and leasing company policies and procedures.

Overview :

Create, implement, evaluate and track marketing plans based on occupancy goals and market conditions; course correcting as needed to meet established goals;

analyzing university and community market trends to identify additional marketing opportunities; manage all regular marketing and leasing reporting as required / requested

Hire, train, supervise and coach leasing team members and Community Ambassadors for success; developing and leading in-depth training programs for team members around leasing, touring and customer service expectations;

create and manage all leasing team schedules

Create and oversee marketing opportunities related to campus calendar research such as; housing fairs, homecoming, student club events (on and off campus), and other organization events;

manage relationships with college / university representatives to market to new student groups

• Responsible for actively participating in all leasing and marketing activities such as sales calls, tours and property presentations;
• ensuring all model units and tour areas are in show-ready condition; manage content and availability for all marketing materials and advertising sources;

will also final review and approve all leasing files to ensure accuracy and completeness

Where required by law, must have state leasing license or ability to obtain the required license(s) within the timeframe mandated by the state and / or local law

Essential Job Functions :

Create, implement, evaluate and track weekly / monthly / annual marketing plans based on occupancy goals and market conditions;

course correcting as needed to meet established goals; analyzing university and community market trends to identify additional marketing opportunities.

• Assist General Manager with hiring, training, supervising and coaching leasing team members and Community Ambassadors for success;
• developing and leading in-depth training programs for team members around leasing, touring and customer service expectations;

create and manage all leasing team schedules

• Review and approval for all leasing files ensuring accuracy and completeness
• Manage regular reporting, including but not limited to, annual market analysis reports including criteria such as enrollment, housing facilities, campus calendars and admission standards;

reporting on new housing developments and planned developments within the market

Create and oversee marketing opportunities related to campus calendar research such as; housing fairs, homecoming, student club events (on and off campus), and other organization events;

manage relationships with college / university representatives to market to new student groups

Responsible for actively participating in all leasing and marketing activities such as sales calls, tours and property presentations;

ensuring all model units and tour areas are in show-ready condition; manage content and availability for all marketing materials and advertising sources.

Other duties as assigned.

Minimum Qualifications / Skills :

• Proficient in MS Office applications and strong, demonstrated computer technology skills (including social media use)
• Excellent verbal and written communication skills
• Strong ability to plan and organize multiple tasks effectively
• Demonstrated leadership skills
• Ability to maintain high level of confidentiality

Desired Qualifications / Skills :

• Knowledge of Entrata
• Previous experience in student housing

Work Schedule : Generally, 9am-6pm, Monday-Friday, with extended hours and / or weekends being required as scheduled, and as needed to meet business needs.

BH / is an Equal Employment Opportunity Employer. We foster the diverse voices of our community by advocating for inclusivity, celebrating our differences, and continually evolving our practice to make BH / a better place to work and live.