Description
With over 200 brands sold in nearly 180 countries, we’re the world’s leading premium drinks company. Every day, over 30,000 talented people come together at Diageo to create the magic behind our much-loved brands.
Join us and you’ll collaborate, explore, and innovate! Challenge and be challenged. Together with passionate people from all over the world, you’ll build brands consumers love!
We value each other and celebrate different perspectives. In our inclusive culture, you’ll have the backing you need to test new ideas and learn from them.
Harness your passion and desire to grow as you make your mark. Let’s unlock a brighter, more exciting future together!
Overview of Role
The On-Premise Manager for Washington is responsible for superior execution in the On-Premise across the state and owns the attainment of the market level channel plan.
This role will be directly responsible for assigned key influential customer accounts. In addition, oversee a team of outside agency specialists assigned to region.
This person will lead in the communication and own the execution of the channel marketing initiatives plans across the market.
Key Deliverables :
Performance Management
Own the Channel Plan Attainment (Route to Market)
Owns National Strategy & Segmentation Adherence in region
Regional Account Management
Wiring across functions (Performance, Activation, RGM, etc.)
Joint Business Planning with multiple distributor partners
Financial Management
State OP Compliance
Key Responsibilities :
Build and own Diageo’s On-Premise plan in specified market in conjunction with the Brand Performance Director and distributor teams
Accountable for actively identifying and communicating gaps / opportunities of the channel plan to their respective Regional Director On-Premise.
Work cross functionally to assist in the local allocation of resources, such as trade, A&P, and incremental spending.
Drive connectivity between distributor, local accounts & agency team to align overall goals and programming plans.
Collaborate with central On-Premise Strategy and Marketing Managers for any market needs and opportunities, and be the overall in-market field expert to the central On-Premise team.
Accountable for key must win account relationships in region.
First point of contact for any issues / challenges / opportunities at the market level.
Communicates all channel programming / initiatives to local teams to ensure understanding & gain feedback.
Collaborative Leadership :
Leverage & Amplify all cross-functional resources
Maintain a strong, positive working relationship with stakeholders while driving a culture of accountability
Winning Attributes :
Resourceful and proactive takes initiative
Data Driven- able to develop and understand data to identify key opportunities
Excellent communicator maintaining a simple is best approach
High standards of accuracy
Comfortable with constructive feedback
Organized and good decision maker
Qualifications and Experience Required :
5+ years of experience CPG sales and or marketing experience.
Direct On-Premise / customer experience preferred
Experience in direct buyer / decision maker across Multi Unit outlets preferred
Distributor / Broker experience / management a plus
Expected to be extremely self-motivated and goal-oriented
Strong organizational, communication and influencing skills are required
Experience working across a diverse beverage alcohol distributor network preferred (Open, Control and Franchise states)
Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. To achieve this, we need the world’s very best people.
We're looking for people with curiosity, creativity, boldness and a sense of purpose to take Diageo and our timeless, pioneering brands to the next level.
Feel inspired? Then this may be the opportunity for you.
Worker Type : Regular
Regular
Primary Location : Off Site Washington
Off Site Washington
Additional Locations :
Job Posting Start Date :
2024-07-17
Salary Range : Minimum Salary :
Minimum Salary : $91500
$91500
Maximum Salary : $152500
$152500
At Diageo certain roles are eligible for additional rewards, including annual incentive payment and stock awards. US-based employees are eligible for healthcare benefits, retirement benefits , short-term and long-term disability coverage, basic life insurance, wellness benefits and industry leading parental leave, among others.
Benefits / perks listed may vary depending on the nature of your employment with Diageo and the country where you work.
The salary range displayed is the salary range for the role’s primary location.