Marketing & Community Outreach Representative
Job Description
Job Description
The Marketing and Community Outreach Representative is responsible for GenPsych sites Brick, Rochelle Park, Avenel, & Bridgewater.
The right candidate will take charge of promotional and informational work planning, scheduling, and assisting in the development and execution of marketing and promotional services for GenPsych's Mental Health and Substance Abuse Programs to meet the organization's growth objectives.
Job Functions and Duties :
- Work smart to grow Genpsych programs in the assigned area through creative marketing and sales strategies
- Actively seek and facilitate professional networking opportunities for GenPsych by cultivating relationships and creating referral opportunities
- Cultivate public relations opportunities through prospective media, professional and educational speaking events and programs
- Create comprehensive marketing literature, promotional tools for distribution
- Coordinate and deliver customer related information and materials; work with practice representatives to promote GenPsych programs and services;
prepare and disseminate service communication and education; assists agency in strategic planning process by compiling and reporting market intelligence
- Work collaboratively with program directors to facilitate customer outreach services in effort to exceed customer needs and expectations
- Uses quantitative measurement tools to track and report on results
- Write content for blogs, print materials, newsletters, brochures, posters, direct mail pieces, internet promotions, videos and ad copy for print and broadcast media
- Collaborate with vendors and internal team on design and dissemination
- Compile and analyze periodic reports regarding referral patterns, service area data, physician and clinician utilization, feedback and satisfaction.
Qualifications :
- Mental health professional with a flare for business development
- Bachelor’s Degree in Psychology or related field preferred.
- Minimum of two years of marketing experience in similar field (behavioral health, hospital admissions) is required.
- Working knowledge of MS Office Suite with MS Office.
- Must possess excellent communication, organizational, customer relations and time management skills.
Schedule :
- Monday to Friday
- Weekends as needed
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