Marketing Manager Lead

Why USAA?

Qualifications, skills, and all relevant experience needed for this role can be found in the full description below.

Let’s do something that really matters. At USAA, we have an important mission : facilitating the financial security of millions of U.

S. military members and their families. We’re working as one to build a great experience and make a real impact for our members.

We believe in our core values of honesty, integrity, loyalty and service. Come be a part of what makes us so special!

The Opportunity

We are seeking a dedicated Marketing Manager Lead for our Bank Affiliate Marketing team. This role can work from home from any location in the continental U.

S. with occasional business travel.

As a Marketing Manager Lead, you will be responsible for managing, optimizing, and scaling a compliant affiliate program for USAA Federal Savings Bank.

You will build and evolve strategy based on experience-informed interpretation of program performance relative to business objectives, direct program execution through internal, agency, platform, and publishing partners, and leverage data and analysis to dissect campaign performance and recommend program and partner enhancement opportunities.

What You'll Do

• Implement strategies and tactics to support the acquisition, development and retention of business.
• Apply expert knowledge of marketing principles to complex work assignments.
• Advise senior management on issues related to the business, its products and processes.
• Lead and motivate cross-functional team members in the development and implementation of key initiatives.
• Serve as the primary resource for cross-functional team members on escalated issues.
• Lead the creation, monitoring and execution of new processes.
• Assign appropriate resources for marketing programs based on key business goals.
• Facilitate and maintain data in internal systems and apply mathematical and statistical concepts to effectively gather and interpret data.
• Create and use a product and service strategy to maximize business growth.
• Ensure risks associated with business activities are effectively identified, measured, monitored, and controlled.

What You Have

• Bachelor’s Degree; OR 4 years of related experience may be substituted in lieu of degree.
• 8 or more years of relevant business support and / or general analysis experience.
• Demonstrated leadership experience.
• Expert knowledge of Microsoft Office Tools including Word, Excel and Access.
• Expert knowledge of relevant industry data sources.

What Sets You Apart

• Experience implementing a bank product affiliate marketing program.
• Experience contributing to the creation or transformation of a mature affiliate program for a financial institution.
• Experience owning affiliate campaign forecasting and budgeting.
• Experience successfully navigating within a large corporate environment.
• Experience collaborating with key resources and partners to achieve strategic goals.
• US military experience through military service or as a military spouse / domestic partner.

What We Offer

Compensation : The salary range for this position is : $109,130 - $208,580. Employee may be eligible for pay incentives based on overall corporate and individual performance.

Benefits : At USAA, our employees enjoy best-in-class benefits to support their physical, financial, and emotional wellness.

These benefits include comprehensive medical, dental and vision plans, 401(k), pension, life insurance, parental benefits, adoption assistance, paid time off program, and various wellness programs.

Applications for this position are accepted on an ongoing basis. USAA is an Equal Opportunity Employer.

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