Senior Director, Digital Analytics & Business Intelligence

AZDS is the world’s premier digital agency that provides innovative marketing and technology solutions to the global leaders in the luxury travel and hospitality industry.

We pride ourselves on our cutting-edge digital philosophy and portfolio of world-renowned clients from Montage Hotels & Resorts to The Ritz London to Raffles and 650+ others across 6 continents but also on our laid-back, entrepreneurial culture.

We are looking for a dynamic new Senior Director of Digital Analytics & BI, who will be responsible for executing our data and insights strategy, implementing and improving tracking across all digital channels, categorizing and pulling insights from our data, leading reporting, and synthesizing and visualizing data to equip our clients to make effective decisions that drive their business.

The ideal candidate has a proven track record in managing end-to-end, complex digital analytics environments. He / she exhibits strengths in strategic thinking, effective business storytelling for multiple stakeholders, intense rigor, deep curiosity, high levels of emotional intelligence, and a client service mindset to deliver analytical innovation for a growing global client base.

KEY ROLE RESPONSIBILITIES :

• Data & Insights Strategy contribute to developing and lead the delivery of the multi-year analytics roadmap and scale efforts to support the existing client base, while also delivering innovative solutions across digital ecosystems.
• Web Analytics lead the development, integration, troubleshooting, and maintenance of a data layer across a broad portfolio of clients, including a customized and complex e-commerce booking flow in partnership with a more junior team
• Effective Business Storytelling - create and deliver impactful client presentations to senior executives on a regular basis through data visualization presentations, reporting, and dashboards and executive summaries.
• Strategic Consultation synthesize data trends across all digital platforms and extrapolate into actionable insights, recommendations, and feature requirements in a digestible format for senior level stakeholders and make strategic business recommendations.
• Lead New Revenue Streams in partnership with leadership and cross-functional stakeholders, execute the go-to-market strategy of our new business intelligence platform, RevRaise Insights, opening new revenue-generating pathways from our global data set
• Implement Process Improvements - at every given stage of work, ensure that efficiencies are realized, errors reduced and quality is improved;

develop new innovations for data enhancement capabilities, documentation, automation, templating, data warehousing, new technologies and more

ESSENTIAL SKILLS :

• Advanced understanding of systems such as :
• Google Tag Manager
• Google Analytics (both GA4 and Universal Analytics)
• Tableau or Power BI
• Snowflake, Redshift, or SQL Server
• Hands-on experience with systems such as :
• OneTrust and similar cookie compliance tools
• Adobe Launch
• Adobe Analytics
• Adverity, Funnel, Fivetran or similar ETL tool
• Media platforms (DSP, Facebook, Metasearch, Google Ads, etc.)

ESSENTIAL LEADERSHIP QUALITIES :

• 6-10 years of senior-level analytics roles with increasing levels of responsibility, including running a department
• Experience within the hospitality industry is strongly preferred
• Experience in setting a vision, roadmap, and developing recommendations based in data, and proactively influencing positive outcomes
• Experience leading and building high-performing individuals and teams
• Sharp attention to detail and a drive for practical perfection
• A proactive approach to problem-solving, developing hypotheses and creative actionable insights from data sets related to e-commerce
• Ability to thrive and lead in a fast-paced, innovative, high-growth atmosphere
• Excellent interpersonal communication skills
• Ability to lead with a client service-centric mindset
• High levels of self-awareness, emotional intelligence, and an agile, adaptable mindset and attitude

COMPENSATION AND BENEFITS :

• Annual bonus opportunity
• Hybrid work schedule, with up to 1 / 2 of days able to work remotely
• 401(k) 4% employer match (without vesting schedule and no compensation maximum)
• Health insurance (company pays 100% of monthly premium)
• Dental insurance (company pays 100% of monthly premium)
• Vision insurance (company pays 100% of monthly premium)
• Life insurance (company pays 100% of monthly premium)
• Flexible time off policy, with no set bank of time off days for staff - take them as you need them
• Paid week off annually between Christmas and New Year’s Day

Estimated Base Salary range is estimated at between $120-160k, depending on experience, in addition to the opportunity for an annual performance bonus.

This role has the ability to work on a hybrid basis, based out of the AZDS global headquarters in downtown Denver, Colorado, USA.