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Senior Public Relations Manager – Media Relations, Litigation - (Hybrid Schedule

Senior Public Relations Manager – Media Relations, Litigation - (Hybrid Schedule

MediabistroPrinceton, NJ, United States
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Senior Public Relations Manager – Media Relations, Litigation - (Hybrid Schedule)

Reed Smith is a dynamic international law firm dedicated to helping clients move their businesses forward. With an inclusive culture and innovative mindset, we deliver smarter, more creative legal services that drive better outcomes for our clients.

The Senior Public Relations Manager – Media Relations, Litigation works closely with the Global Director of Marketing & Communications to develop and implement a strategic media and public relations plan for the firm’s global Litigation and Trial practices. Based in the U.S. but with an international remit, the role is strategically focused yet hands-on, supporting firm leadership on messaging, reputation management, and media outreach.

Job Duties And Responsibilities

  • Lead and implement the firm's U.S. and global PR strategies and media relations activities for Litigation and Trial practices, including press releases, media outreach, award submissions, and campaigns.
  • Advise practice group leadership on communications strategy, messaging and media outreach for key initiatives and high-profile matters.
  • Collaborate with litigation partners, practice chairs, regional leads and business development colleagues to source newsworthy matters and media opportunities to enhance visibility in key global markets.
  • Cultivate and maintain media relationships with top-tier legal, business, and industry reporters; manage external PR agencies to deliver consistent results, including proactive media placements and high-impact profiling.
  • Support brand and reputation growth through strategic media placements and by aligning with firm-wide business development goals.
  • Coordinate with the Social Media Manager to amplify media wins and firm visibility across digital platforms.
  • Serve as the internal media relations point person for the Litigation and Trial practices and other designated practice groups.
  • Implement streamlined PR processes to ensure communications are timely, coordinated and aligned with corporate and regional strategies.
  • Develop performance metrics to measure and report on PR outcomes annually and year-over-year.
  • Execute specific media relations projects and crisis communications strategies as directed by the Global Director.

Requirements

Education : Bachelor’s degree, preferably in journalism or a related field.

Experience : Minimum of 10 years of experience in public relations and / or media relations, preferably within a law firm. Strong background in litigation communications, PR campaigns, media outreach, and thought leadership promotion preferred.

Skills : Superior project management and communication skills, established media contacts, the ability to operate effectively in a high-pressure, client-service environment, and familiarity with social media platforms and PR-related technologies.

Reed Smith is an Equal Opportunity Employer with Core Values of Integrity, Excellence, Teamwork & Respect, Innovation, and Impact. Reed Smith also provides reasonable accommodations in accordance with law, including in the application and interview process.

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