Social Media Analyst - Gaming

Top Skills' Details

Ensure all your application information is up to date and in order before applying for this opportunity.

1. Minimum 5 years experience with Data analytics for social media reporting

2. Has worked for a gaming company doing social media analytics

3. Minimum 5 years experience with Statistical modeling

Description :

To support the Head of Social Media in analyzing and reporting on global social media performance, managing and evolving our Sprinklr environment, automating data reporting, and developing statistical models to demonstrate the effectiveness of our social media and influencer activities.

This person must be highly collaborative as they will work and coordinate across teams, marketing, data analytics, and game teams to deliver their work product.

Responsibilities :

• Lead reporting analytics and insights to provide data-driven recommendations for gaming social media and influencer strategy.
• Lead partnership with Data Analytics team on social media and influencer connection to business impact.
• Analyze social media intake and workload and provide recommendations for process improvement.
• Partner with the paid media and PR teams to analyze our paid, earned, and organic content ecosystem with a focus on identifying the effectiveness and efficiency of our content.
• Host campaign and content retrospectives to provide learnings and strategic optimizations to content and the overall social media and influencer strategy.
• Partner with Head of Social Media to present performance learnings and recommendations to leadership e.g. Monthly Business Reviews.
• Track and report on channel and content performance, setting benchmarks and contributing to campaign reporting dashboards.

Requirements :

• 5 years of experience in data analytics reporting and / or statistical analysis.
• Experience working in data analytics in a social media or marketing capacity is highly preferred.
• Expert in Excel, PowerBI, Sprinklr, and native social media tools.
• Experience working with data analytics within the gaming sector is preferred.
• Ability to influence without authority.
• Strong storytelling skills specifically around translating complicated data analysis into easy to understand narratives.

Typical Day in the Role :

The role will consist of analyzing social media data and working with stakeholders and collaborators to connect it to business impact, reporting on social media performance, forecasting social media performance, analyzing social media performance to make recommendations for content optimization, and building reports for leadership.

Candidate Requirements :

• Years of Experience Required : 5 overall years of experience in the field.
• Degrees or certifications required : No degree is required to be eligible for this role.
• Disqualifiers : Candidates with multiple gaps in work / job hopping will not be eligible for the role.
• Best vs. Average : The ideal resume would contain data-driven mentality, go-getter / self-starter, and gaming experience.
• Performance Indicators : Performance will be assessed based on quality of work, meeting deadlines, and level of professionalism.

We reserve the right to pay above or below the posted wage based on factors unrelated to sex, race, or any other protected classification.

Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. This temporary role may be eligible for the following :

• Medical, dental & vision
• 401(k) / Roth
• Insurance (Basic / Supplemental Life & AD&D)
• Short and long-term disability
• Health and Dependent Care Spending Accounts (HAS & DCFSA)
• Transportation benefits
• Employee Assistance Program
• Time off / Leave (PTO, Vacation, or Sick Leave)

About TEKsystems :

We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity.

We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe, and Asia.

As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change.

That's the power of true partnership. TEKsystems is an Allegis Group company.

The company is an equal opportunity employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information, or any characteristic protected by law.

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