PR & Business Executive Job at Moris Media in Miami

Job Summary

Moris Media is currently hiring for a PR & Business Executive in Schieren. This job may require you to drive sales and marketing initiatives, ensuring the seamless integration of innovative strategies to achieve business objectives. The role involves managing client relationships, devising tailored marketing solutions, and maximizing revenue growth while positioning yourself as a "Digital Doctor."

As a PR & Business Executive, you will spearhead the company’s efforts to enhance brand visibility, working on both strategic and operational levels. This includes diagnosing client needs, crafting compelling narratives about the company’s services, and delivering impactful marketing campaigns. You will also be responsible for leading recruitment and team management initiatives, demonstrating entrepreneurial acumen and the ability to handle diverse aspects of business development.

The role requires a dynamic and proactive individual capable of managing complex projects and aligning them with organizational goals. By blending sales expertise with a deep understanding of public relations and business strategy, you will contribute significantly to the company’s growth while building strong professional relationships and enhancing market presence. This position is ideal for someone eager to make a meaningful impact and grow within a fast-paced, innovative environment.

Client Relationship Management

• Cultivate and maintain long-term relationships with clients, understanding their goals, needs, and challenges to provide tailored solutions.
• Serve as the primary point of contact for clients, ensuring clear, consistent communication and addressing any concerns or requests promptly.
• Conduct periodic meetings and check-ins to assess client satisfaction, provide updates, and identify new opportunities for engagement.
• Collaborate with internal teams to transform client requirements into actionable strategies and ensure seamless delivery of services.

Campaign Strategy and Execution

• Develop customized PR strategies that align with the client's business objectives, enhancing their visibility, credibility, and brand recognition.
• Work closely with cross-functional teams to execute integrated campaigns, managing content creation, media outreach, and event coordination.
• Oversee the smooth execution of campaigns, ensuring timely delivery of media placements, approvals, and other deliverables while adhering to established budgets.
• Continuously monitor the progress of campaigns, providing updates to clients, and adjusting strategies as needed to meet evolving objectives.

Media Relations and Outreach

• Build and nurture relationships with key media contacts, including journalists, editors,
• influencers, and bloggers, to ensure positive media coverage.
• Proactively pitch press releases, stories, and updates about the client to relevant media outlets to ensure consistent coverage.
• Monitor and track media coverage of campaigns and provide clients with regular updates on the performance of their PR efforts.
• Organize and coordinate media events, interviews, and other public relations activities to enhance the client’s public presence.

Event Coordination and Management

• Plan, coordinate, and execute PR-related events such as press conferences, product launches, corporate events, and brand activations to engage with key stakeholders.
• Oversee event logistics, ensuring smooth execution and positive client experiences, while managing vendor relations, timelines, and budgets.
• Gather post-event feedback from clients and attendees to evaluate the event's success and implement improvements in future events.
• Prepare detailed post-event reports, analyzing outcomes, media coverage, and engagement metrics.

Content Development and Management

• Collaborate with content teams to develop engaging and relevant press materials, including press releases, blog posts, articles, social media content, and more.
• Ensure all content produced aligns with the client’s brand voice, messaging, and communication goals.
• Review and approve all content before distribution, ensuring quality, accuracy, and consistency with client expectations.
• Promote client content across various media platforms to amplify reach and establish thought leadership.

Client Reporting and Analytics

• Track, measure, and analyze the effectiveness of PR campaigns using key performance indicators (KPIs) like media impressions, social media engagement, and brand sentiment.
• Provide clients with regular, comprehensive reports on campaign performance, highlighting successes, insights, and areas for improvement.
• Make recommendations for strategy adjustments and new approaches based on performance data, client feedback, and industry trends.
• Maintain accurate records of campaign budgets, timelines, and key performance metrics to ensure efficient and effective project management.

Brand Reputation Management

• Monitor and analyze public sentiment towards client brands, addressing any negative media coverage or public relations crises quickly and professionally.
• Develop proactive strategies to protect and enhance the client's reputation in the media, managing any issues with tact and discretion.
• Provide clients with guidance on best practices for managing their brand positioning, handling media inquiries, and communicating during sensitive situations.
• Coordinate with legal, executive teams, and other stakeholders to manage complex, high-stakes communications.

Administrative and Logistical Support

• Support the team with administrative tasks such as scheduling meetings, preparing client presentations and reports, and maintaining client files.
• Keep accurate and up-to-date records of client interactions, communications, and ongoing PR activities.
• Assist with organizing logistics for media events, client presentations, and other related activities.
• Contribute to the smooth operation of the PR department by assisting with miscellaneous tasks and ensuring that all tasks are completed efficiently.
• Strong verbal and written communication skills, capable of crafting press materials, reports, and presentations that resonate with diverse audiences.
• Effective at negotiating and managing client expectations while ensuring clarity and transparency throughout the communication process.
• Proficient at building strong media relations through compelling pitches and engaging content.

Strategic PR Planning and Execution

• Ability to design and implement PR strategies that align with the client's goals, whether for brand awareness, crisis management, or media engagement.
• Strong project management skills, capable of handling multiple campaigns
• simultaneously while ensuring timely delivery and adherence to budgets.
• Proficient in developing creative, results-driven campaigns and adapting strategies based on client feedback and performance metrics.

Media Relations and Outreach Expertise

• Established experience in building and maintaining relationships with media professionals, including journalists, editors, bloggers, and influencers.
• Skilled in pitching stories and securing media placements that are aligned with clients’ objectives and increase their visibility.
• Ability to track media mentions and analyze media coverage to provide actionable insights and improve campaign outcomes.

Event Management Skills

• Extensive experience in planning and executing events, from press conferences and product launches to private client events and public engagements.
• Strong attention to detail in managing logistics, ensuring events are executed smoothly, on time, and within budget.
• Ability to assess the impact of events and provide clients with insightful feedback for future improvements.

Content Creation and Management

• Ability to create high-quality, compelling content that aligns with the client’s brand and public image.
• Experience in writing press releases, articles, blogs, and social media posts that effectively communicate the client’s message.
• Proficient in editing and reviewing content to ensure accuracy, consistency, and alignment with client objectives.

Analytics and Reporting

• Skilled in using analytics tools to track the performance of PR campaigns and measure effectiveness through data-driven insights.
• Ability to interpret performance data and translate it into actionable recommendations for improving PR strategies and client satisfaction.
• Experience in creating clear, concise reports that provide clients with meaningful insights into campaign success.

Crisis Management and Brand Reputation

• Expertise in managing and mitigating crises through effective communication strategies that protect brand reputation.
• Ability to navigate sensitive situations and provide clients with strategic guidance on reputation management and crisis communications.
• Skilled in monitoring public sentiment and identifying potential issues before they escalate.

Organizational and Time-Management Skills

• Strong organizational skills, capable of managing multiple tasks, deadlines, and client requests efficiently.
• Excellent time management abilities, ensuring all tasks are completed within set timelines while maintaining quality and accuracy.

Digital and Social Media Literacy

• Proficient in using digital tools and platforms for content distribution, media monitoring, and campaign performance tracking.
• Knowledge of current trends and best practices in digital PR and social media marketing to enhance client brand presence online.
• Familiar with SEO strategies, online engagement techniques, and digital media tools for improving public relations efforts.

Qualifications

• Bachelor’s degree in Business Administration, Marketing, Sales, or a related field; MBA preferred.
• Proven track record of sales leadership and revenue growth.
• Strong knowledge of sales strategies, market analysis, and client management.
• Digital marketing expertise across various channels, including SEO, SEM, and social media.
• Exceptional interpersonal and communication skills for client relationship management.

Experience

• 1–3 years of experience in sales and marketing, preferably in a B2B environment.
• Demonstrated ability to achieve and exceed revenue targets.
• Proven success in digital marketing campaigns with measurable results.
• Experience in managing or collaborating with cross-functional teams.
• Adaptability to dynamic environments and commitment to long-term career growth.

First 3 Months Training Period

The training period at Moris Media is designed to immerse you in our culture, equip you with a deep understanding of our offerings, and enhance your skills in PR and digital marketing. Through a blend of theoretical knowledge and hands-on experiences, this period ensures that you are ready to meet client expectations and achieve organizational goals effectively.

Key Activities :

• Orientation and Onboarding : Understand Moris Media’s mission, vision, values, and organizational structure.
• Product Training : Gain in-depth knowledge of our PR and digital marketing services, including unique selling points (USPs).
• Market Analysis : Study the PR and digital marketing landscape, competitors, and potential target markets.
• Sales Techniques : Learn effective sales pitches, negotiation tactics, and closing strategies through role-playing sessions.
• Tool Training : Hands-on experience with CRM and analytics tools for tracking and managing sales pipelines.
• Mentorship : Work closely with senior team members for personalized guidance and skill development.

The probation period focuses on evaluating your ability to meet business targets, adapt to the dynamic role, and contribute effectively to the organization. Whether as an individual contributor or a team leader, this period tests your performance, commitment, and alignment with Moris Media's objectives.

• Performance Monitoring : Achieve business targets equivalent to 10 times your basic salary.
• Individual Contributor Path : Focus on personal sales, client acquisition, and meeting revenue goals.
• Team Management Path : Recruit, train, and manage a team to meet collective targets while providing regular feedback.
• Client Relationship Management : Build and maintain strong relationships with key clients.
• Performance Reviews : Participate in regular reviews to identify strengths and improvement areas.
• Strategy Execution : Implement and customize sales strategies to penetrate markets and enhance client satisfaction.

Salary Justification :

The salary structure at Moris Media is designed to reward performance and incentivize growth. During the training and probation periods, your earnings will align with your ability to achieve business targets, ensuring a fair and motivating compensation system.

Key Points :

• Initial Period : No fixed salary during the training phase; achieving 5x basic salary in targets will ensure compensation.
• Probation Period : Earn 40% of basic salary if minimum targets are unmet; full salary upon achieving 10x targets.
• Incentives : Attractive performance-based incentives as per company policy.
• Transparent System : Clear benchmarks and metrics to ensure fairness in compensation.
• Growth Opportunities : Successful performance leads to eligibility for higher roles and enhanced benefits.

Personality Type :

The ideal candidate for the PR & Business Executive role is approachable, dynamic, and resourceful, with an innate passion for PR, media, and entertainment. They thrive in high-energy environments and are committed to staying ahead of trends while building meaningful relationships. This personality type is driven, confident, and focused on carving a successful career in the digital age.

• Dynamic and Enthusiastic : Excels in fast-paced environments with a proactive approach.
• Approachable : Fosters strong relationships with clients and stakeholders.
• Trend-Conscious : Stays updated with the latest trends in media and entertainment.
• Social Media Expertise : Actively engages with and understands social platforms.
• Growth-Oriented : Embraces constructive feedback as a learning opportunity.
• Travel-Ready : Flexible and open to traveling when necessary.
• Adaptable : Manages emergencies and last-minute requests with poise.
• Creative Thinker : Innovates and delivers fresh ideas in dynamic industries.
• Excellent Communicator : Builds trust and clarity with clients.
• Problem Solver : Addresses challenges with creativity and efficiency.
• Digitally Savvy : Leverages digital tools to amplify outreach and campaigns.
• Team Player : Thrives in collaborative environments and values teamwork.

Requirements :

Candidates must ensure a professional and collaborative setup to excel in the role. Essential tools and workspaces are critical for seamless communication and project delivery.

To excel in this role, candidates must ensure they have the following :

• Quiet and Dedicated Workspace : Free from interruptions for professional calls.
• High-Speed Internet : Reliable connectivity for seamless operations.
• Up-to-Date System : A laptop or desktop equipped with a webcam.
• Headphones with Mic : Noise-canceling headphones for clear communication.
• Collaboration Tools : Proficiency in tools like Zoom, Teams, and Slack.
• Professional Virtual Background : Reflecting a polished, client-ready setup.
• mitment to client success.

INDUSTRY

PERSONALITY TYPE

DEPARTMENT

PR & Marketing Department

JOB TYPE

Full Time

EXPERIENCE

1-3 years experience

LOCATION

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SALARY

$ Negotiable Salary - $ Depend On Experience

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