Media Strategist Job at Sanmanuel Nsn in California

Media Strategist page is loaded## Media Strategistlocations : Highland, CAtime type : Full timeposted on : Posted Todayjob requisition id : R0015317Under the direction of the Director, Media and Digital Marketing, the Media Strategist will combine creative thinking with factual analysis to develop appropriate communication strategies to ensure company campaigns reach their target audiences as effectively as possible. This role is the key contact with internal clients must be able to articulate media strategy and discuss fundamental elements of proposed media plans. Works as an intermediary between internal clients and buying teams to ensure execution of approved media plans.

• ESSENTIAL DUTIES AND RESPONSIBILITIES
• 1. Supervises and directs ongoing and project-oriented media plans from inception to completion. Ensures accuracy and timeliness of plans. Individually meets with internal clients and stakeholders on strategic issues as well as presents media plans to senior level decision makers.2. Directs, supervises, coordinates, and executes media plans, to determine the most effective and efficient advertising vehicle while overseeing implementation of the schedule. Maintains ongoing budget analysis to include month-to- month reconciliations and ongoing forecasts.3. Researches and develops new media strategies, customer profiles, concepts and cross-promotional opportunities, implements creative planning, and prepares and conducts related written and verbal presentations. Analyzes and monitors results of media campaigns and schedules as prepared by buyers, prepares follow-up presentations, and recommends optimization strategies in real time.4. Works with the Director to identify improvement and fosters professional development for team members through training, mentoring, and recommends educational opportunities. Compiles, analyzes and evaluates information and statistics on various media and related market research. Shares and continually increases knowledge of current industry / market trends.5. Performs other duties as assigned to support the efficient operation of the department.
• EDUCATION, EXPERIENCE AND QUALIFICATIONS
• Bachelors degree in Marketing or related. required.
• Minimum three (3) years’ experience in developing comprehensive media plans to include all communication channels required.
• Related, relevant, and / or direct experience may be considered in lieu of minimum educational requirements indicated above.
• KNOWLEDGE, SKILLS AND ABILITIES (KSA)
• Ability to formulate pre-and-post campaign analysis is a plus. Should have strong working knowledge of Media Planning software and consumer research platforms.
• Must have current working knowledge of all media channels including Digital, Paid Social, Television (TV), Radio, Print and Out Of Home (OOH.)
• Should have a strong understanding of emerging mediums such as Streaming video and audio and how each channel plays a role in the overall communication approach.
• Must have the ability to take initiative, be very detail oriented and self-motivated.
• Must be able to interact well with internal teams and work as a team member.
• Experience with multi-clients / multi-tasking is a plus. Must be able to work flexible hours.
• LICENSES, CERTIFICATIONS AND REGISTRATIONS
• At the discretion of the San Manuel Tribal Gaming Commission, you may be required to obtain and maintain a gaming license.
• No Driving Responsibilities : Role does not require a driver’s license or insurance.
• PHYSICAL REQUIREMENTS / WORKING CONDITIONS – ENVIRONMENT
• The physical demands and working environment described here are representative of those that an employee encounters and must be met by an employee to successfully perform the essential functions of this job.
• Primary work environment is in a climate-controlled office setting.
• Work requires travel to attend meetings, trade shows, and conferences.
• Incumbents may be required to work evening, weekend and holiday shifts.
• Must be able to work in a fast-paced, high-demand environment.
• Strength sufficient to exert up to 10 pounds of force occasionally and / or a negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects and / or move up to 40 pounds occasionally.
• Sedentary work : involves sitting most of the time. Constantly operates a computer and other office productivity machinery, such as a calculator, copy machine, and computer printer.
• Physical activities that apply to the essential functions of the position are balancing, stooping, kneeling, crouching, reaching, pushing, pulling, lifting, grasping, talking, hearing, and repetitive motions.
• Hearing sufficient to hear conversational levels in person, via videoconference and over the telephone.
• Speech sufficient to make oneself heard and understood in person, in front of groups, in meetings, via videoconference and over the telephone.
• Visual acuity that meets the requirements of the position : The worker is required to have close visual acuity to perform an activity such as preparing and analyzing data and figures; transcribing; viewing a computer terminal; expansive reading and visual inspection of employees, visitors or facility.
• Mobility sufficient to safely move in an office environment, walk, stoop, bend and kneel, and enter, exit and operate a motor vehicle in the course of travel to promotional events, meetings, conferences, trade shows and San Manuel properties.
• Endurance sufficient to sit, walk and stand for extended periods, and maintain efficiency throughout the entire work shift and during extended work hours.
• The employee may be exposed to fumes or airborne particles including secondhand smoke.Reasonable accommodation will be made in compliance with all applicable law.As one of the largest private employers in the Inland Empire, San Manuel deeply cares about the future, growth and well-being of its employees. Join our team today!San Manuel is one of the largest employers in California’s Inland Empire. Managing one of the world’s busiest casinos, our many restaurants, and a fully functioning tribal government means we can offer an incredibly wide range of professional and support positions. Each is an opportunity to learn, grow and contribute to a better future for all of us.Your commitment to San Manuel is matched by our commitment to you. We offer a Total Rewards package of monetary, benefits and development rewards to individuals who meet and exceed specific goals. These programs support our pay-for-performance philosophy.

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