Search jobs > Naperville, IL > Brand marketing manager

Brand Portfolio Marketing Manager

Kellanova
Naperville, IL, US
Full-time

Kellanova is looking for a Brand Portfolio Marketing Manager for the Away From Home (AFH) Business Unit. This person will own brand and portfolio management for our Frozen portfolio, which includes two of our top brands : Eggo and MorningStar Farms.

This Chicago-land hybrid role partners cross-functionally with leaders in AFH to be the strategic marketing voice both internally and externally.

As a part of the Away From Home Marketing Team, you will shape our success in the Food Service and Small Format channels.

This business services 20+ segments in a highly complex route-to-market. Your consumer expertise in immediate consumption, coupled with a brand-building DNA, plays a critical role in our journey.

A Taste of What You’ll Be Doing

Deliver Results Profit & Loss (P&L) accountability for the category you manage with appropriate top and bottom-line goal setting.

You will develop annual brand and category business plans focused on maximizing net sales and operating profit.

Drive Portfolio Growth Oversee base brand management activities for your portfolio, including commercializing both innovation and renovation projects.

Identify product and packaging improvement opportunities, lead SKU rationalization and margin improvement projects, and drive brand and product prioritization.

Achieve Business Excellence & Financial Health Perform ongoing business analysis and reporting and understand key drivers for the brand / channel through financial knowledge of the SKUs.

Work with financial planning to review SKU margins / costs against KPIs, and build research and knowledge agenda in coordination with insights and commercial strategy partners.

Lead Cross-Functional Collaboration Manage critical portfolio projects with a cross-functional team. You will work in collaboration with key partners, including insights, commercial strategy, finance, supply chain, sales excellence, and others to build and execute your strategies.

We’re Looking for Someone With

  • Bachelor’s Degree required in business, marketing, or related commercial field.
  • Experience in brand / portfolio management and marketing. Demonstrated excellent analytical, organizational, interpersonal, and project management skills.
  • Robust track record in providing category expertise including P&L management, industry trends, market structure, segment / customer needs, and competitive landscape.
  • Strong marketing and commercial experience in CPG environment. B2B channel experience.
  • Relevant experience in portfolio management including commercialization of innovation & renovation projects, SKU Optimization, and packaging changes.
  • Adept at working in a cross-functional, matrixed organization. Ability to operate both tactically and strategically and translate ideas into business results.
  • Partner with insights & analytics to uncover consumer insights for the Away From Home channels to support portfolio growth opportunities.

What’s Next

After you apply, your application will be reviewed by a real recruiter, so it may take us a few weeks to get back with you by email or phone.

Visit our How We Hire page to get insights into our hiring process and more about what we offer.

Need assistance throughout the application or hiring process? Email [email protected] .

If you join our team, you’ll be rewarded for the difference you make. Our comprehensive benefits offer you the support you need through your life events, big or small.

Visit our benefits page & be sure to ask your recruiter for more specific information.

Get to Know Us

At Kellanova, we are driven by our vision to be the world’s best-performing snacks-led powerhouse, unleashing the full potential of our differentiated brands and our passionate people.

Our portfolio of iconic, world-class brands include Pringles, Cheez-It, Pop-Tarts, MorningStar Farms, Special K, Krave, Zucaritas, Tresor, Crunchy Nut, among others.

Kellanova’s Culture of Best means we bring our best to all that we do in pursuit of our vision to be the world’s best performing snacks-led powerhouse.

Our culture celebrates boldness and empowers our people to challenge the status quo, achieve results, and win together.

Our focus on Equity, Diversity, and Inclusion (ED&I) enables us to build a culture of belonging where all employees have a place at the table and are inspired to share their passion, talents and ideas to work.

Mars has agreed to acquire Kellanova in a combination that will shape the future of snacking! The transaction is anticipated to close within the first half of 2025 (subject to Kellanova shareowner approval and other customary closing conditions, including regulatory approvals).

The companies remain separate until closing.

You can learn more at www.futureofsnacking.com , and our hiring teams will be happy to discuss further questions if your application advances in the hiring process.

Let’s shape the future of snacking.

Kellanova is an Equal Opportunity Employer that strives to provide an inclusive work environment, a seat for everyone at the table, and embraces the diverse talent of its people.

All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law.

For more information regarding our efforts to advance Equity, Diversity & Inclusion, please visit our website here .

2 days ago
Related jobs
Kellogg
Naperville, Illinois

Brand Portfolio Marketing Manager. This person will own brand and portfolio management for our Frozen portfolio, which includes two of our top brands: Eggo and MorningStar Farms. Experience in brand/portfolio management and marketing. Oversee base brand management activities for your portfolio, incl...

Mediabistro
Naperville, Illinois

Kellanova is looking for a Brand Portfolio Marketing Manager for the Away From Home (AFH) Business Unit. This person will own brand and portfolio management for our Frozen portfolio, which includes two of our top brands: Eggo and MorningStar Farms. Drive Portfolio Growth – Oversee base brand managem...

Kellanova
Naperville, Illinois

Brand Portfolio Marketing Manager. This person will own brand and portfolio management for our Frozen portfolio, which includes two of our top brands: Eggo and MorningStar Farms. Experience in brand/portfolio management and marketing. Oversee base brand management activities for your portfolio, incl...

Ecolab
Naperville, Illinois

The Global Product Portfolio Marketing Manager will be responsible for executing activities as directly related to managing the existing product portfolio, including product rationalization, raw material strategies, portfolio growth, productivity enhancements, supply chain assurance, and execution o...

Promoted
Capital One
La Grange, Illinois

About the team: As the Director of Technical Program Management in Capital One’s Marketing and Decisioning organization, you’ll spearhead strategic initiatives to enhance our complex data management and machine learning ecosystem to drive innovation, and optimize the personalization of Marketing off...

Promoted
YMCA of Metropolitan Chicago
Naperville, Illinois

Dive into a new opportunity - Fry Family YMCA is hiring a full-time Aquatics Program Manager who is experienced in creating high-quality, and safe programming for our members and program participants. Complimentary Family YMCA membership and an employee discount on select programs. Ability to meet p...

Promoted
The Custom Companies
Northlake, Illinois

Director of Marketing & Research (Northlake, IL) sought by The Custom Companies to develop and implement comprehensive marketing strategies to enhance brand visibility and engagement across all platforms. ...

Promoted
RFS GROUP INC.
West Chicago, Illinois

Chicago, IL seeks Marketing Specialist w/MS in Mktg & 2 yrs exp. ...

Promoted
FYZICAL Therapy and Balance Centers
Plainfield, Illinois

The Marketing Specialist works closely with our clinical team in the activation of local marketing efforts and execution of the long-term marketing strategy. In addition to the functions below, the responsibilities of the Marketing Specialist include budget tracking, market research, marketing plann...

Promoted
RR Donnelley
Warrenville, Illinois

As an Account Manager - Paid Search, you will be responsible for planning, managing, and optimizing paid search campaigns for clients. Provide regular reports and insights to clients and account teams, highlighting campaign performance, trends, and recommendations for improvement. Must have 2+ years...