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Content Marketing Specialist

Penta Group
Washington, DC
$80K-$100K a year
Full-time

The Role :

Penta is seeking a mid-level, outcome driven and strategic communicator to join our External Affairs team, supporting client projects and recruitment efforts in policymaker communities around the world.

In this role, you will be responsible for aligning internal resources and stakeholders to support Penta's policymaker-marketing objectives, generating timely and visually dynamic short-form content, and leveraging Penta's proprietary research and insights tools to produce dynamic reports.

This is an exciting opportunity for a talented individual to make a significant impact within our

organization by harnessing the power of data to drive strategic decision-making and create

compelling content that resonates with our audience. If you are passionate about analytics,

creativity, and making a difference, we encourage you to apply.

Responsibilities :

Content creation : Develop high-quality content including blog posts, articles, and email

copy tailored to various audiences, incorporating data-driven insights to enhance

engagement and support Penta's marketing goals

Email marketing : Partner with team members to compose and deploy engaging email

copy and strategies

Penta profile : Assist with Penta's marketing objectives and raise the firm's profile

through published articles and postings; specifically, integrating Penta's policymaker

research into published and online content

  • Collaboration : Develop partnerships within the firm; support cross-functional teams.
  • Identify and develop insights : Utilize available analytic tools to uncover trends, patterns,

and opportunities within data sets

Research : Support Penta's research efforts by helping craft research agendas and

interrupting results

  • Copywriting : Support marketing efforts and other projects with original content.
  • Social media strategy : Monitor social media platforms, develop guiding strategies, and

support multi-channel marketing

Website maintenance : Periodically update online assets and upload reports, blog posts,

and other content

Research reports : Oversee and draft multiple, comprehensive reports based on Penta's

quantitative and qualitative research

Qualifications :

  • Bachelor's degree in a relevant field such as Marketing, English Literature, Journalism, or a related discipline
  • Excellent written and verbal communication skills with the ability to translate complex data into clear, actionable insights
  • Proven experience in a similar role with a strong track record of creating compelling content, generating reports, supporting marketing functions, and extracting insights from data
  • Three to five years of experience in a marketing role or something similar, ideally with exposure to the US policy landscape
  • Strong analytical mindset with the ability to think critically, solve problems, and identify opportunities for improvement
  • Detail-oriented with a commitment to accuracy and quality in all deliverables
  • Ability to work independently and collaboratively in a fast-paced environment, managing multiple projects simultaneously
  • Experience engaging and conducting outreach with policymakers or legislative staff
  • Familiarity with policy and advocacy landscapes in DC, Europe, Asia, and state capitals
  • Inclination to develop new relations and assist with hosting professional events
  • Experience as a ghostwriter preferred
  • Proficient with HubSpot and Salesforce

Salary Range :

The base salary range for this position will be $80,000 -$100,000, depending on a candidate's experience and qualifications as it relates to the position.

Benefits :

Penta Group is proud to offer a generous benefits package, in which regular full-time employees are eligible for enrollment the first day of the month following their date of hire.

Please find a list below of our current benefit offerings :

  • Excellent health care, vision, and dental coverage provided by United Healthcare with 100% of individual employee premiums and 50% of dependent premiums covered
  • Competitive retirement benefits with a 401(k) matching 100% up to 3% of an employee's deferred salary, and matching 50% of the next 2% deferred
  • Employer paid short term disability, long term disability, and life insurance, with the option to buy additional coverage
  • Twelve weeks paid parental leave
  • Flexible paid time off and a generous holiday schedule
  • Monthly stipend for cell phone
  • Optional pet insurance coverage
  • Frequent firm-wide social events and activities
  • An excellent environment for learning and growth

Location :

This position is for US-based personnel and preference will be given to applicants in Washington, DC metro areas who can be in-person in-office three days per week.

12 hours ago
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