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Creative Strategy Director

VirtualVocations
Glendale, California, United States
Full-time

A company is looking for a Sr. Director, Creative Strategy, Growth Marketing.Key ResponsibilitiesOwn and evolve creative strategy for performance campaigns, ensuring alignment with brand guidelines and complianceDefine KPIs and measurement plans to improve conversion rates and cost per acquisitionManage relationships with creative agency partners and internal teams to ensure effective campaign executionRequired QualificationsBachelor's degree12+ years of experience in marketing, with 3+ years in creative strategy or performance marketingDeep understanding of creative A / B testingExperience with various paid social channels, particularly MetaProven track record of driving measurable conversion or revenue results

3 days ago
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