Overview
Intuit Mailchimp is a leading marketing platform for small businesses. We empower millions of customers around the world to build their brands and grow their companies with a suite of marketing automation, multichannel campaigns, CRM, and analytics tools.
We are seeking a Senior Manager, Marketing Technology Solutions to join our growing Lifecycle Marketing Operations team. In this role, you’ll seek to define and create best-in-class solutions to automate, optimize, and accelerate owned-channel marketing, leveraging an in-depth understanding of the complexities of omnichannel B2B, B2C, and B2B2C marketing and the technology and data that powers it.
You will understand the needs and vision of the business, and empathize with the customer experience, working closely with Lifecycle Marketing and other MarOps teams to identify and deliver the best technology solutions to fulfill those needs.
You will be a thought leader and SME in owned-channel MarTech, sharing your knowledge to mature and grow others.
What you'll bring
8+ years of experience within marketing technology and operations, people management experience is highly valuable
You have an expert-level knowledge of multiple MAPs (Eloqua / Marketo / Braze / etc) and CDPs (Segment / Adobe / etc), and experience across a broad range of martech / data solutions and tools.
Eloqua, Segment, and AEP experience is highly valued.
You are highly technical, with a working knowledge of SQL, JS, Velocity / AmpScript / etc, HTML / CSS and other common martech coding languages
You are a hands-on builder and lead by example, taking extreme ownership of your domain and outcomes, and leveraging your extensive knowledge in the martech space to make an impact within the organization
You are extremely confident leveraging marketing data, and associated structures and systems, to define / measure / improve marketing solutions and processes
You have strong collaboration skills and ability to align efforts across multiple departments and cross-functional teams
You are self-motivated to uncover and drive forward opportunities to continuously improve processes and solutions
You can clearly communicate technical details to non-technical audiences, and are confident presenting a case and gaining buy-in from leadership
You are a lifelong learner , quickly adapting to new systems and processes, and comfortable operating in a fast-paced and rapidly-evolving environment
How you will lead
Translate Lifecycle Marketing plans to data and tech requirements, and execute these plans within the technology platforms
Serve as expert advisor & SME for Lifecycle Marketing to ensure strategy and plans are fully leveraging the functionality of our marketing tech stack
Partner closely with Operations, Analytics, GTM, Engineering, and agency teams to define and deliver elegant, scalable solutions to complex cross-platform scenarios for Lifecycle Marketing
Identify and deliver new capabilities to improve the customer experience and drive automation and efficiency gains for marketing operations
Build customer experiences for the future by leveraging the latest in AI and automation to unlock hyper-personalization across channels
Identify and deliver on technology opportunities for Lifecycle Marketing campaigns, from lead management through to retention and loyalty efforts
Partner with Sales Operations to define, deliver and optimize marketing solutions for lead capture, scoring, and lifecycle management
Partner with Acquisition team to identify and implement solutions for cross-channel marketing efforts spanning web, paid and social / earned channels
Support Campaign Operations team with segmentation, audience definitions and data solutions to power Lifecycle Marketing campaigns
Understand the end-to-end production process and identify opportunities to solve for gaps and pain points
Subject-matter expert on industry trends and emerging technologies, playing a key role in onboarding new marketing technology with an eye on continually improving Mailchimp’s owned-channel marketing and performance
EOE AA M / F / Vet / Disability. Intuit will consider for employment qualified applicants with criminal histories in a manner consistent with requirements of local law.
Senior Manager, Content Marketing
The Senior Manager of Content Marketing will work closely with the Demand Generation, Digital Marketing, Sales Enablement, Public Relations, and Product Marketing teams to create, distribute, and optimize content that drives engagement and supports our go-to-market strategies. Pelago is seeking a dy...
Senior Manager - Brand Marketing New York, United States
The Senior Brand Marketing Manager will be responsible for shaping and executing our brand marketing strategy, overseeing content production, and fostering a vibrant community through influencer partnerships, social media engagement, and affiliate management. Brand Marketing: Develop and implement c...
Senior Growth Marketing Manager
Expertise in multiple marketing channels, including paid advertising, SEO, content marketing, and social media. We’re supporting a huge wine company in the consumer industry to find a talented & hard-working Senior Growth Marketer to join the team. As our Senior Growth Marketer, you will be focu...
Senior Product Marketing Manager
With one foot in marketing and one foot in product, and reporting to the Senior Product Marketing Director, this role will work closely with product and marketing teams to build an overarching product marketing strategy, user insights and research plan, feature release roadmap and GTM strategy and r...
Media Branding Marketing Manager
Work with the Brand Marketing Manager to execute brand marketing campaigns, specifically on URG campaigns (Pride, International Women’s Day, APAHM, Hispanic Heritage months etc). The ideal candidate will have a passion for brand marketing and a deep understanding of digital marketing trends. US Tech...
Senior Project Manager - Workplace Technology (ICT)
Align seeks a Workplace Technology Senior Project Manager with strong IT solution design and build-out experience working within Aligns Workplace Technology business based out of our New York City office. The Senior Project Manager will manage the delivery of Workplace Technology projects, which wil...
Senior Product Marketing Manager, Advertising
Dotdash Meredith seeks a Senior Product Marketing Manager, Advertising, who will drive product marketing and strategy for our retail and shoppable advertising products that help drive innovation for more than 40 brands that reach over 200 million users each month. Senior Product Marketing Manager, A...
Senior Manager, Marketing Planning & Performance Analysis
Our marketers — across Revenue Marketing, Product Marketing, and Brand Marketing — are responsible for acquiring new customers and have a deep understanding of the business. Own all Marketing Channel and Marketing Campaign Optimization Reporting & Analysis, with regular reporting and insights pr...
Senior Project Manager - Financial Systems - Contract - NewYork NY
Senior Project Manager is responsible forensuring that projects are completed successfully on time withinbudget and to the required quality standards while managing risksstakeholders and resources effectively. Communication: Communicate project progressrisks and issues to stakeholders including seni...
Senior Product Marketing Manager, Growth
Senior Product Marketing Manager. We are looking for an experienced consumer product marketing leader to join our team to increase acquisition and retention of members on Patreon. You’ll partner closely with the product team to help them uncover insights and latent demand and develop experiments and...