Description
Are You Ready to Make It Happen at Mondelēz International?
Join our Mission to Lead the Future of Snacking. Make It With Pride.
Location : This is a hybrid position based at our East Hanover, NJ HQ with expectations of in-office time minimum twice a week.
Mission : The CLIF Bar Brand Marketing team is looking for an Associate Brand Manager reporting to the Senior Brand Manager -Zbar & LUNA.
Working with other internal stakeholders, you will support the brand portfolio strategy and priorities to enable consumer-centric brand portfolio growth.
You will help develop and execute marketing plans that deliver on revenue and profit forecasts, as well as share objectives.
Responsibilities & Outcomes :
The Associate Brand Manager will support the Senior Brand Manager Zbar & LUNA with : Brand Strategy andMarketing (including design, content, & media).
Play a key supporting role in developing and implementing marketing plans and programsfor the Zbar and LUNA brands in partnership with external and internal marketing agencies to achieve key business results (includes budget management).
Assist in the creative process including brief development, creative review and agency management.
Assist the Senior Brand Manager with development and deployment of 3-year strategic plans, integrated annual plans, priorities, objectives and budgets pertaining to the management of the brands.
Contribute to communication of brand standards that provide consistent messaging and imagery to ensure all marketing materials adhere to standards.
Monitor competitive activities and identify marketplace trends across all channels of distribution.
In partnership with Insights team, assist in the development of programs and surveys that help deepen consumer understanding and uncover consumer and shopper insights.
What you will bring
A desire to drive your future and accelerate your career and the following experience and knowledge :
Proven ability to maintain a high level of organization, attention to detail, and commitment to follow through.
Execution with excellence and prioritizing results.
Follow through on commitment and persevere through challenges to find creative solutions.
Strong creative and analytical problem-solving skills, including the ability to analyze and synthesize data to uncover insights.
Demonstrated ability to plan and manage several projects at once, organize work and manage time.
A desire to be a strategic stakeholder in consumer-focused brands.
Strong ability to effectively collaborate with others across the organization and with external partners to get things done.
Excellent interpersonal, verbal, and written communications, negotiations and influence management. Able to give oral presentations and prepare professional presentations using tools such as PowerPoint.
Excellent working knowledge of Microsoft Office Suite, G-suite, and other tools.
Pre-employment reference checks and drug-screening are required.
More about this role
Education / Certifications : Bachelor's degree in Business, Marketing, or related field required.
Job specific requirements :
1+ years of experience in Marketing or Brand Management (agency or in-house), preferred with a BTC (business to consumer) brand within CPG.
Ability to work cross functionally, previous exp managing creative agencies.
Ability to manage marketing budget under Clif Kid / Luna portfolio
Understanding of the different elements of marketing campaigns and how these come to life
Keen eye for detail and ability to evaluate creative against brand standards and provide feedback
Analytical skills analyze data and pull insights (exp with syndicated data is a plus)
Travel requirements : 10% travel required
Work schedule : This is a full-time role based in East Hanover, NJ with in-office expectations of minimum 2 days per week.
Within Country Relocation support available and for candidates voluntarily moving internationally some minimal support is offered through our Volunteer International Transfer Policy
Business Unit Summary
The United States is the largest market in the Mondelēz International family with a significant employee and manufacturing footprint.
Here, weproduce our well-loved household favorites to provide our consumers with the right snack, at the right moment, made the right way.
We have corporate offices, sales, manufacturing and distribution locations throughout the U.S. to ensure our iconic brands including Oreo and Chips Ahoy! cookies, Ritz, Wheat Thins and Triscuit crackers, and Swedish Fish and Sour Patch Kids confectionery products are close at hand for our consumers across the country.
Mondelēz Global LLC is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected Veteran status, sexual orientation, gender identity, gender expression, genetic information, or any other characteristic protected by law.
Applicants who require accommodation to participate in the job application process may contact 847-943-5460 for assistance.
Job Type
RegularBrand & Portfolio ManagementMarketing
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