Social Media Specialist
You could be the one who changes everything for our 28 million members. Centene is transforming the health of our communities, one person at a time.
As a diversified, national organization, you’ll have access to competitive benefits including a fresh perspective on workplace flexibility.
Position Purpose : Oversees the implementation and maintenance of the enterprise’s social media strategy, including platform management, administration, and governance.
Plans and manages the social media components that contribute to the overall Corporate Communications department mission while maintaining a positive image for the company and subsidiaries.
- Establishes, maintains and reviews company social media accounts
- Manages enterprise social media tools, assists in onboarding and training new users
- Supports strategic initiatives, including the launch of new social media channels for new products and subsidiaries
- Creates social listening workflows, dashboards and pulls reports on a regular / ad-hoc basis on volume, sentiment, conversation drivers, influencers etc.
- Gathers and shares insights acquired from social listening to inform social content strategy
- Collaborates with agency partners to develop social media content
- Maintains documentation for enterprise social media tools and best practices
Education / Experience : Bachelor’s degree or equivalent experience in Marketing, Communications, or related field. +4 years of professional social media experience, in a company or agency setting.
Healthcare industry marketing experience preferred.
Extensive familiarity and understanding of Microsoft Office products, Khoros or equivalent enterprise-wide social media management tools and social media platforms like Facebook, LinkedIn, Instagram, and Twitter with an ability to adapt to and learn other tools / programs.
Pay Range : $54,000.00 - $97,100.00 per year
Centene offers a comprehensive benefits package including : competitive pay, health insurance, 401K and stock purchase plans, tuition reimbursement, paid time off plus holidays, and a flexible approach to work with remote, hybrid, field or office work schedules.
Actual pay will be adjusted based on an individual's skills, experience, education, and other job-related factors permitted by law.
Total compensation may also include additional forms of incentives.
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