Senior Retail Media Campaign Specialist

Why Valvoline Global Operations?

Valvoline Global is a worldwide leader in automotive and industrial solutions, creating future-ready products and best-in-class services for partners around the globe.

Established in 1866, we introduced the world’s first branded motor oil, claiming our position as The Original Motor Oil.

As an affiliate of Aramco, one of the world's largest integrated energy and chemicals companies, we continue to invest strategically and expand globally, driving unparalleled product innovation and sustainable business solutions.

Our corporate values of care, integrity, passion, unified, and excellence shape everything we do. Living out our values is what makes our company, our employees, our partners, our customers, and the communities we serve great.

When you join Valvoline Global, you join a culture that is committed to : treating all people with care, operating with integrity, striving for excellence in everything we do, showing passion about delivering on our commitments, and being unified in all our enterprise endeavors.

Careers for the Driven

Valvoline has a rewarding opportunity as a Senior Retail Media Campaign Specialist . We wholeheartedly adopt a never idle' mindset.

We also know that outstanding service begins and ends with our employees. So, we’re looking for good people to join our team.

You bring your skills, talents, and drive. We will give you a great place to work, a competitive salary and benefits, and the resources and support to develop and advance within our global company.

Valvoline Global Operations Headquarters is located in Lexington, KY. We are open to candidates working in a remote capacity but willing to visit HQs as needed.

Must be available to work EST hours.

How You’ll Make An Impact

The Senior Retail Media Campaign Specialist will play an essential role in our in-house media team to build and execute large-scale retail media campaigns and tests that deliver on our strategy for business growth.

This role will be responsible for executing and delivering best-in-class performance in the Retail Media channel. This role will collaborate with management and team members to plan, oversee, and execute day-to-day campaign activities as it relates to retail media partners.

This will include but not be limited to Walmart Connect & Amazon Vendor Central. The role will deliver reporting, insights, and projects on time and within budget, supporting the team with flawless execution.

In the role, you would be responsible for :

Planning and executing retail media campaigns, including account setup, campaign builds, daily optimization, bid strategy development, and managed and budget pacing.

Manage ongoing optimization efforts to meet campaign goals, including daily management of campaign budgets, bid management, reporting, keyword and targeting strategies, and campaign revisions based on performance history and our goals.

• Using the latest technology and best practices to build strategic automation into campaign management and reporting. This will include the ability to present reports and learnings to C-Suite level executives.
• Recommend adjustments in keyword strategies, targeting, touchpoints, and assets to improve retail media performance.
• Keeping pace with retail media industry trends and developments. Use the latest technology and best practices to build strategic automation into campaign management and reporting.
• Communication with team and management on campaigns, timelines, and results. Collaborate with the marketing team to drive a unified customer experience.
• Liaison with Managed Service Retail media partners (ex. Auto Zone Media Network, Wal-Mart Connect) to ensure ongoing optimization and success.

What You’ll Need

• Bachelor's degree
• Minimum of 5 years work experience in eCommerce marketing; plus a minimum of 4 years hand-on-keyboard experience in retail media platforms, preferably in a fast-paced, growth industry.
• Skill mastery in executing in retail media platforms.
• Detailed knowledge of retail media account management, as well as current and evolving best practices, concepts, statistics, trends, and industry developments.
• Proven track record delivering campaigns that drive growth and revenue.
• Enthusiasm for performance marketing, new platforms, and the exciting world of eCommerce and emerging platforms.
• At least 4 years of digital performance marketing experience in e-commerce / retail search, paid search, PPC, paid social, programmatic, or related field or 3+ years managing large-scale, complex e-commerce campaigns.
• Must provide evidence of hands-on experience in Amazon Vendor Central and Wal-Mart Connect at an expert level.
• Experience managing budgets, meeting KPIs, and informing KPI goals.
• Strong Excel skills and analytical mindset, with the ability to identify trends and insights through data analysis.
• Strong personal organizational, communication, and prioritization skills with a strong attention to detail.
• Well-honed communication skills and working with agility in the rapidly evolving world of Commerce & Retail Media. Competency in the area of explaining complex ideas in simple, understandable ways.
• Competitive & Humble, paired with high levels of integrity, autonomy, accountability, and self-motivation.
• Ability to collaborate within a team and across the organization.
• Strong desire for learning and exploring new marketplace tools and platforms.
• Must be willing to work on EST.
• Up to 5 % travel to Lexington or other US locations.
• Must be authorized to work in the US.

What Will Set You Apart

• Experience working in Amazon Seller Central is preferred.
• Amazon and Walmart certifications are preferred but work experience and a history of performance in the defined job duties are the highest priority.
• SaaS platforms (i.e. PacVue, Flywheel, Skai, etc.) and bid management platform experience are strongly preferred.

Benefits That Drive Themselves

• Health insurance plans (medical, dental, vision)
• HSA and flexible spending accounts
• 401(k)
• Incentive opportunity*
• Life insurance
• Short and long-term disability insurance
• Paid vacation and holidays*
• Employee Assistance Program
• Employee discounts
• Tuition reimbursement*
• Adoption assistance*
• Terms and conditions apply, and benefits may differ depending on position.

LI-MW1

Valvoline Global provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Are you good at what you do? Join us.

The Company has put a process in place to make its recruitment process accessible to any and all users. Reasonable accommodations will be provided, upon request, to applicants with disabilities in order to facilitate equal opportunity throughout the recruitment and selection process.

Please contact Human Resources at 1-800-Valvoline or email [email protected] to make a request for reasonable accommodation during any aspect of the recruitment and selection process.

The contact information is for accommodation requests only; do not use this contact information to inquire about the status of applications.

Requisition ID : 824