Field Marketing Programs Manager

Proofpoint
Maryland
$79.2K-$124.4K a year
Full-time

It's fun to work in a company where people truly BELIEVE in what they're doing!

We're committed to bringing passion and customer focus to the business.

Corporate Overview

Proofpoint is a leading cybersecurity company protecting organizations’ greatest assets and biggest risks : vulnerabilities in people.

With an integrated suite of cloud-based solutions, Proofpoint helps companies around the world stop targeted threats, safeguard their data, and make their users more resilient against cyber-attacks.

Leading organizations of all sizes, including more than half of the Fortune 1000, rely on Proofpoint for people-centric security and compliance solutions mitigating their most critical risks across email, the cloud, social media, and the web.

We are singularly devoted to helping our customers protect their greatest assets and biggest security risk : their people.

That’s why we’re a leader in next-generation cybersecurity.

Protection Starts with People. Proofpoint.

The Role

Proofpoint is seeking a results-driven Field Marketing Programs Manager who thrives in a fast-paced environment to join the Americas Field Marketing team.

The team is responsible for regional marketing strategies that drive demand and contribute to pipeline creation for the business and play an active role for the area sales team ensuring they are benefiting from global marketing programs as well as executing regional programs to ensure success across all territories.

This individual would support the Field Marketing Managers in creating and managing campaigns, including in-person and virtual events, direct mail, targeted programs, data management, and audience acquisition.

The ideal candidate will thrive in a collaborative environment and be focused on meeting quarterly goals.

Your day-to-day

Support the Field Marketing team with creating campaigns, invitation emails and landing pages via Marketo to drive pipeline growth and customer loyalty for the Americas Sales Teams.

These integrated marketing programs may include : o Roadshows, seminars, virtual events, tradeshows supporting net-new, cross-sell and upsell opportunities o C-level campaigns : programs to create / accelerate opportunities and position Proofpoint as a thought leader o Alliance Partner Marketing programs : build partner co-marketing programs into regional marketing plans o Greenfield programs : targeting new contact and account acquisition

Facilitate highly successful virtual event programs in multiple languages

Responsible for data entry of leads from marketing events and lead uploads via Marketo

Support the creation of targeted direct mail campaigns

Manage appointment setting campaigns

Monitor campaign accuracy within Salesforce

Own event recruitment programs with 3rd party vendors

Source promotional items, monitor inventory management, and oversee fulfillment houses.

Ensure that marketing collateral is updated and marketing event equipment is current and in good working condition

Executes purchase orders and invoice process with vendors

Onsite event support, when required

What you bring to the team

Bachelor’s Degree in Marketing or Communications

3-5 years of related marketing experience

Should have a passion for Field Marketing

Strong project management skills

Detail-oriented, able to meet deadlines efficiently while maintaining high standards of execution

Ability to work well under pressure, managing multiple priorities independently

Strong communication skills

Must like to work in a collaborative environment with team goals

Extensive Marketo and SalesForce.com experience required. Marketo certification is a plus

Why Proofpoint

Protecting people is at the heart of our award-winning lineup of cybersecurity solutions, and the people who work here are the key to our success.

We’re a customer-focused and a driven-to-win organization with leading-edge products. We are an inclusive, diverse, multinational company that believes in culture fit, but more importantly culture-add’, and we strongly encourage people from all walks of life to apply.

We believe in hiring the best and the brightest to help cultivate our culture of collaboration and appreciation. Apply today and explore your future at Proofpoint! #LifeAtProofpoint

If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!

Consistent with Proofpoint values and applicable law, we provide the following information to promote pay transparency and equity.

Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets as set out below.

Pay within these ranges varies and depends on job-related knowledge, skills, and experience. The actual offer will be based on the individual candidate.

The range provided may represent a candidate range and may not reflect the full range for an individual tenured employee.

This role may be eligible for variable pay and / or equity. We offer a competitive benefits package that includes flexible time off, a robust well-being program that provides for 4 global wellbeing days per year, and a 3-week work from anywhere option.

Base Pay Ranges :

SF Bay Area, New York City Metro Area :

Base Pay Range : 105,420.00 - 165,660.00 USD

California (excludes SF Bay Area), Colorado, Connecticut, Illinois, Washington DC Metro, Maryland, Massachusetts, New Jersey, Texas, Washington, Virginia, and Alaska :

Base Pay Range : 88,340.00 - 138,820.00 USD

All other cities and states excluding those listed above :

Base Pay Range : 79,170.00 - 124,410.00 USD

3 days ago
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