The Membership Sales Director is responsible for maximizing membership growth and recruitment through successfully forming and executing sales and marketing efforts, developing and maintaining strategic relationships, and building a high-performance sales team.
The Membership Director must be comfortable utilizing professional sales and marketing skills to lead a team of sales professionals and effectively coach them to perform sales calls, generate qualified leads, execute marketing campaigns, actively develop and participate in networking events and achieve monthly sales goals.
Role : Membership Sales Director
Location : FFC Park Ridge
Job Type : Full-time Essential Job Functions :
- Responsible for achieving Club’s monthly membership sales and monthly net membership goals
- Perform any and all duties in accordance with FFC’s core values; Improvement, Safety, Friendliness, Superior Service and Integrity
- Develop and implement monthly and quarterly sales action plans. Monitor and analyze the effectiveness of sales and marketing programs
- Implement lead generation strategies (prospecting events, outdoor festivals, etc.)
- Assist in recruiting, coaching, developing and mentoring the sales team
- Conduct a thorough needs analysis, present membership benefits that match the prospects needs / wants and invite prospects to become members of the club
- Build relationships and meet the needs of prospective members through engagement such as identifying needs, club tours, pipeline management and relationship marketing strategies
- Maintain proper use of CRM (GymSales) database, contracts and forms. Effectively track the lead source and missed sales to understand objections and establish a course of contact
- Process all membership contracts / paperwork in a timely and accurate manner
- Assist in community outreach and power prospect up to 50% self generated leads by attending networking, neighborhood, chamber, business after hours and open house events
- Network with members and guests to maximize referrals. Consistently promote and present new member and existing member referral promotions
- Staff street fairs, expos and outdoor events to generate leads and follow up with prospects
- Help staff corporate health fairs and generate new WellFIT leads
- Maintain knowledge of competition and industry trends
- Any additional duties as assigned by GM
Qualifications :
- A very sociable person with an outgoing personality and great communication skills that enjoys interacting with members, co-workers, corporate clients and the community
- A team player with the ability to work directly with all departments of the club to carry out our company purpose - to enhance the lives of our members and guests by improving their overall health and well-being
- Proven experience as a manager / coach in a goal driven environment
- Strong management and development skills are essential with 3+ years supervisory / management experience
- 5 years of sales experience. Hospitality or club industry experience preferred
- Excellent personal presentation, interpersonal skills, and problem solving skills
- A college degree in marketing, communications or a related field preferred
What We Offer :
- Insurance - Medical (only for Full time employees), Dental and Vision insurance through UnitedHealthcare
- Company-paid Life Insurance (only for Full time employees)
- 401K - with company match
- Professional Development Reimbursement - FFC will match 50% of the cost for an activity up to a maximum reimbursement amount of $200 allowed during the calendar year.
We encourage our staff to diversify their educational development. This benefit becomes effective after 90 days of employment (only for Full time employees)
We provide fitness instructor training and significant discounts on these educational programs (Pilates, Group Fitness, Personal Trainer, Yoga)
Other Perks of Working at FFC :
- Complimentary Club Membership to use any of our FFC locations!
- Open Door Policy - Your managers and the corporate team all have an open door policy
- Diverse and Inclusive Culture - Our team is composed of people from different walks of life who bring their thoughts, ideas, and perspectives to form a welcoming environment
- 25% discounts on Spa, Retail, and Fitness classes for all employees
- Employee appreciation programs
- Various fringe benefits such as Nationwide Pet Insurance, Ventra Benefit Program (pre-tax dollars), T-Mobile Unlimited Talk, Text, and Data, phone plans for only $30 per line (up to 4 lines) and more
Our Purpose : "To enhance the lives of our members and guests by improving their overall health and well-being." Our members, guests, and staff are as diverse as the city we call home.
We are "Chicago from Day One," committed to building a respectful and inclusive community.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.