Director, North America Marketing

Director, North America Marketing

Join us on our mission to make a better world of work.

Culture Amp is the world's leading employee experience platform, revolutionizing how 25 million employees across more than 6,500 companies create a better world of work. Culture Amp empowers companies of all sizes and industries to transform employee engagement, drive performance management, and develop high-performing teams. Powered by people science and the most comprehensive employee dataset in the world, the most innovative companies including Canva, On, Asana, Dolby, McDonalds and Nasdaq depend on Culture Amp every day.

Culture Amp is backed by leading venture capital funds and has offices in the US, UK, Germany and Australia. Culture Amp has been recognized as one of the world's top private cloud companies by Forbes and most innovative companies by Fast Company.

Are you a marketing leader who excels at building high-impact marketing teams and driving exponential growth in lockstep with the sales organization?

We are looking for a strategic and results-driven Regional Marketing Director to lead our North American team. You'll be driving our go-to-market strategy, crafting and executing innovative campaigns that attract new customers, deepen relationships with our existing base, and make a powerful mark on the North American market.

This role isn't just about marketing; it's about leadership. You will mentor a high-performing team, serve as a key partner to our sales and product teams, and ensure every marketing dollar delivers maximum impact. If you're ready to own a region and build something truly exceptional, we want to talk to you.

This role can be based in our Chicago, Austin, or New York hubs. A willingness to travel as required to support regional events and initiatives is a must!

What you will do :

• Drive New Logo Pipeline : You will own the strategy and execution for attracting new customers across North America. By developing and launching sophisticated regional marketing campaigns, you will be directly responsible for building a robust and predictable pipeline of new business opportunities.
• Fuel Expansion Revenue : Beyond new logos, you will focus on expanding our footprint within our existing customer base. You will work closely with customer marketing and sales to identify key upsell and cross-sell opportunities, creating targeted campaigns that drive growth and increase customer lifetime value.
• Lead with Vision : You will mentor and empower a high-performing team of marketing professionals. Your leadership will ensure every regional initiative is executed flawlessly, fostering a culture of accountability and innovation. You will be the visionary behind our regional success, guiding your team to exceed its goals.
• Forge Cross-Functional Partnerships : You will serve as the crucial liaison between regional marketing and core business functions, including sales, sales development, and product teams. Your ability to align our marketing efforts with overarching business objectives will ensure a cohesive and unified approach to market.
• Optimize for Results : You will strategically manage the regional marketing budget to ensure every dollar is invested for maximum return. By establishing clear KPIs and analyzing performance data, you will continuously optimize our programs and initiatives to drive measurable results.

Who you are :

For this role, the estimated base salary range is listed below. In addition to base salary, your compensation package will include additional components such as equity and benefits. For sales roles, your package may also include sales commission.

The actual base salary will vary based on various factors, including market and individual skills, capabilities and experience, objectively assessed during the interview process. If you're interviewing for this role, speak with your Talent Acquisition Partner to learn more about the total compensation and benefits for this role.

We believe in fair & equitable pay at Culture Amp, and therefore, we build pay equity into all our programs in addition to conducting annual pay equity audits.

Base Salary Range (US)

$195,000 - $225,000 USD

We believe that our employees are the heartbeat of our success. We're committed to fostering a work environment that truly cares for and develops its people, and creates lasting positive impact. In addition to providing a competitive compensation package, some of the key benefits we offer are :

Additionally, we don't just focus on our internal community; we believe in creating a better world of work for all. We're committed to diversity, equity, and inclusion, with Employee Resource Groups and ally communities in place.

We have a strong commitment to Anti-Racism, and endeavor to lead by example. Every step we make as a business towards anti-racism is another step we can take to support our customers in making a better world (of work). You can see our current commitments to Anti-Racism here.

Please keep reading...

Research shows that candidates from underrepresented backgrounds often don't apply for roles if they don't meet all the criteria unlike majority candidates meeting significantly fewer requirements.

We strongly encourage you to apply if you're interested : we'd love to know how you can amplify our team with your unique experience!

If you decide to apply, as part of your application, we will ask you to complete voluntary diversity questions (excluding roles in Germany). These questions are completely optional, but your participation truly helps. By sharing this anonymous information, you support our efforts to build a more inclusive and equitable hiring processand help us hold ourselves accountable to that commitment. Your responses are entirely confidential and will not impact hiring decisions.

If you require reasonable accommodations or adjustments due to a disability to complete the online application or to participate in the interview process, please contact accommodations@cultureamp.com and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly. Culture Amp will retain your CV & personal information for a period of two years (four years for the US) from the date of your application process completion. Culture Amp may contact you in relation to future job opportunities during this time period. For further information please see our privacy policy here or contact privacy@cultureamp.com.