MEDIA BUYER

MEDIA BUYER

Job Category : MARKETING Requisition Number : MEDIA007878 Showing 1 location Job Details

Description

Ashley Furniture HomeStore, the #1 Mattress and Furniture retailer in North America, has an immediate opening for a Media Buyer.

The ideal candidate is responsible for executing and maintaining media and media contracts under supervision of Media manager, which include but not limited to television, print / newspaper, radio and out of home.

OUR COMPANY OFFERS GREAT BENEFITS, INCLUDING :

• Generous Paid Time Off (PTO)
• Opportunity for advancement
• Medical, Dental, Vision, & Retirement Benefits
• Employee Purchase Discounts of 30% or more

KEY JOB RESPONSIBILITIES :

• Negotiating, placing, creative scheduling, executing, maintaining media, including television broadcast and cable, print, radio and out of home.
• Running post reports and conducting post buy analysis.
• Invoice reconciliation for media and accounting purposes.
• Data entry and reporting.
• Building and maintaining media rep relationships.
• Track local and national GRPs by week / promotion to analyze overall effectiveness of spend and media mix
• Ensure campaigns adhere to budget
• Keep up to date with industry numbers, including distribution figures (newspapers and magazines) and audience figures (TV and radio)
• Analyze the effectiveness of campaign and use data to build future campaigns
• Monitor Buying Strategies
• Work with AFHS Corporate to understand national buys and GRPs
• Must have spot media buying experience
• Other duties as assigned

KNOWLEDGE / SKILLS / ABILITIES :

• Required Bachelors Degree in Marketing.
• Operates with some latitude for un-reviewed action or decision. Decisions may require developing or applying options or guides.
• Problems are varied, requiring analysis or interpretation of the situation. Problems are solved using knowledge and skills, and general precedents and practices.
• Performs tasks and duties under general supervision, using established procedures and innovation. Chooses from limited alternatives to resolve problems.

Occasional independent judgment is required to complete work assignments. Often makes recommendations to work procedures, policies and practices.

Refers unusual problems to supervisor.

• Gather all options and possible outcomes of decisions, and make recommendations based on historical data and budgetary guidelines.
• Ability to read data, and analyze historical data, calculate gross rating points, reach and frequency on regular basis.
• Project / Process Management.
• 1+ year hands on experience media buying.
• Exceptional knowledge of excel, word and adobe.
• Organizational skills of contracts and databases.
• Equipment Operation : Demonstrate ability to operate Strata and Wide Orbit.
• Ability to effectively communicate on a professional level with media reps and sales managers.

Ashley Furniture HomeStore is an Equal Opportunity Employer. Ashley Furniture HomeStore does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, national origin, veteran status or any other basis covered by appropriate law.

Skills

Required

Basic Computer Skills *Expert* Strong verbal and communication skills *Expert* MS Office Products *Expert* Organizational Skills *Expert* Problem Solving Skills *Expert* Project Planning *Expert* Education

Required

Bachelors or better in Marketing.

High School or better.

Experience