Marketing Senior Manager

Accenture Federal Services
Arlington, Virginia, US
$111.9K-$238.6K a year
Full-time

At Accenture Federal Services, nothing matters more than helping the US federal government make the nation stronger and safer and life better for people.

Our 13,000+ people are united in a shared purpose to pursue the limitless potential of technology and ingenuity for clients across defense, national security, public safety, civilian, and military health organizations.

All potential applicants are encouraged to scroll through and read the complete job description before applying.

Join Accenture Federal Services to do the work you love in an inclusive, collaborative, and caring community, where you can be empowered to grow, learn and thrive through hands-on experience, certifications, industry training and more.

Join us to drive positive, lasting change that moves missions and the government forward!

Corporate Functions Marketing & Communications

The Marketing + Communications team shapes and activates strategies and programs that advance the brand, growth, and talent goals for Accenture Federal Services, a leading US federal services company and subsidiary of Accenture LLP.

Our highly collaborative, cross-functional team drives brand positioning in the US federal market, curates digital and client experiences to advance relationship and growth priorities, empowers and positions leaders and subject matter experts, and engages and inspires people and candidates.

The team brings to life the many ways that Accenture Federal Services is delivering on the promise of technology and human ingenuity with clients and the country, and in the communities where we work and live.

You are :

A creative, innovative Marketing Senior Manager who is responsible for marketing strategy, planning, and campaign development for civilian and public safety client portfolios serving the federal government.

These client portfolio marketing programs are essential to helping our client-facing teams advance their positioning, growth priority, and client relationship goals by orchestrating meaningful touchpoints across activities, channels, and partners.

You understand the federal market and love the challenge of designing marketing strategies that are client-centric, industry relevant, and opportunity aligned.

Responsibilities include :

  • Partner with the Portfolio business lead, sales lead, and client account leads to understand the business strategy, growth areas, client mission, and relationships and translate those priorities into highly relevant and engaging marketing strategy.
  • Design and activate integrated marketing campaigns to support increased brand awareness, differentiation, and consideration in priority growth areas.
  • Curate end-to-end client journeys (that incorporate digital, social, content, events, forums) to create meaningful engagement with decisionmakers and influencers.
  • Co-create campaigns and activities with Marketing, Media, and Communications colleagues in Accenture Federal Services and Accenture to create greater impact and alignment, and a seamless client experience.
  • Infuse data-driven analysis across all activities, and measure and refine campaigns and activities against goals and measurements.

Professional Skills

  • Demonstrated ability to plan, present, direct, and execute a mix of marketing approaches and programs to achieve specific goals.
  • Ability to navigate a complex environment and manage ambiguity with agility.
  • Excellent people engagement skills with a wide range of stakeholders.
  • Executive-level leadership presence and relationship-building skills.
  • Demonstrated leadership in professional setting; either military or civilian.
  • Demonstrated teamwork and collaboration in a professional setting; either military or civilian.
  • Excellent project management skills with ability to coordinate multiple priorities at once.

Set yourself apart

  • Creative, innovative, curious.
  • Comfortable proactively managing relationships with senior leaders and stakeholders as well as rolling up your sleeves in program management and execution.
  • Understanding of digital and industry trends.
  • Familiarity with salesforce.com.

YOUR EXPERIENCE : Basic Qualifications

  • Bachelor's Degree.
  • Minimum 12 years of marketing in a professional services, technology, or similar field.

Preferred Qualifications

  • Government industry experience or exposure preferred.
  • Experience with large matrixed organizations preferred.

The Extras :

US Citizenship Required.

As required by local law, Accenture Federal Services provides reasonable ranges of compensation for hired roles based on labor costs in the states of California, Colorado, Hawaii, New York, Washington, and the District of Columbia .

The base pay range for this position in these locations is shown below. Compensation for roles at Accenture Federal Services varies depending on a wide array of factors, including but not limited to office location, role, skill set and level of experience.

Accenture Federal Services offers a wide variety of benefits. You can find more information on benefits here. We accept applications on an on-going basis and there is no fixed deadline to apply.

The pay range for the states of California, Colorado, Hawaii, New York, Washington, and the District of Columbia is :

$111,900 $238,600 USD

What We Believe

We have an unwavering commitment to diversity with the aim that every one of our people has a full sense of belonging within our organization.

As a business imperative, every person at Accenture Federal Services has the responsibility to create and sustain an inclusive environment.

Inclusion and diversity are fundamental to our culture and core values. Our rich diversity makes us more innovative and more creative, which helps us better serve our clients and our communities.

Equal Employment Opportunity Statement

Accenture Federal Services is an Equal Opportunity Employer. We believe that no one should be discriminated against because of their differences, such as age, disability, ethnicity, gender, gender identity and expression, religion or sexual orientation.

All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.

Accenture is committed to providing veteran employment opportunities to our service men and women.

Requesting An Accommodation

Accenture Federal Services is committed to providing equal employment opportunities for persons with disabilities or religious observances, including reasonable accommodation when needed.

If you are hired by Accenture Federal Services and require accommodation to perform the essential functions of your role, you will be asked to participate in our reasonable accommodation process.

Accommodations made to facilitate the recruiting process are not a guarantee of future or continued accommodations once hired.

If you are being considered for employment opportunities with Accenture Federal Services and need an accommodation for a disability or religious observance during the interview process or for the job you are interviewing for, please speak with your recruiter.

Other Employment Statements

Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States.

Candidates who are currently employed by a client of Accenture Federal Services or an affiliated Accenture business may not be eligible for consideration.

Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.

The Company will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant.

Additionally, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the Company's legal duty to furnish information.

J-18808-Ljbffr

5 days ago
Related jobs
Promoted
Association for Talent Development (ATD)
Alexandria, Virginia

Senior Global Marketing Manager. Email marketing through marketing automation platforms and CRM. An understanding of online marketing strategies for marketing campaign fulfillment. The marketing team is a 16-person team with deep expertise in varying product lines and marketing. ...

Promoted
Maximus
McLean, Virginia

The Senior Marketing Manager will collaborate with cross-functional teams to create compelling marketing content, drive solution adoption, and enhance our market positioning. If you are a strategic thinker with a passion for technology services and marketing, and if you thrive in a dynamic and colla...

Promoted
Amazon Web Services (aws)
Arlington, Virginia

The Senior Marketing Manager is an integral part of the Public Sector Field Marketing team. The Manager is responsible for developing and delivering aligned marketing demand generation programs and will interface directly with healthcare and non-profit business and sales stakeholders. Do you have an...

Promoted
Qrvey Inc
Vienna, Virginia

Senior Manager, Content Marketing. Manager of Content Marketing to spearhead content creation efforts that drive demand and revenue. The ideal candidate has a passion for crafting engaging content mapped to the buyer’s journey, and 8+ years of B2B tech marketing experience with 4-5 of those years fo...

Promoted
Accenture Federal Services
Arlington, Virginia

A creative, innovative Marketing Senior Manager who is responsible for marketing strategy, planning, and campaign development for civilian and public safety client portfolios serving the federal government. Corporate Functions – Marketing & Communications. The Marketing + Communications team sha...

Capital One
McLean, Virginia

Center 1 (19052), United States of America, McLean, VirginiaSenior Manager, Design Lead - Brand and Marketing. Manager, Design Lead, with brand and marketing experience, to join our Business Cards & Payments design team. The ideal candidate will be an expert at blending brand and user experience des...

Military Officers Association of America
Alexandria, Virginia

Contributes to the development and implementation of a robust inbound marketing strategy to leverage MOAA content in order to generate leads and BASIC members and cultivate life-long dues paying members. Keeps current with emerging technology and developments in digital marketing in order to identif...

Mediabistro
Arlington, Virginia

Manager, Product Marketing will partner cross-functionally with THMA Insights and Sales teams functioning as the Marketing liaison to translate brand offerings into solid value propositions and develop content, communicating effectively to personas across the buyer’s journey. The leader in this role...

Cvent
Tysons, Virginia

In This Role, You Will: Product Marketing Strategy: Develop and execute go to market and lifecycle management product marketing strategy for Cvent's Event Marketing & Management platform Define and update the target market, buyer personas, and positioning for the product, ensuring a deep understandi...

Graduate Management Admission Council
Reston, Virginia

The Senior Manager, Marketing, Americas, which encompasses, the United States, Canada, and Latin America, is responsible for leading and executing a robust marketing and communications strategy across GMAC's products, services and channels to achieve the awareness, engagement, preference and decisio...